"RIV:J22/95:26520A006!RIV/1998/MSM/MSM8W70" . "RIV:J22/95:26520A006" . "Podstata, v\u00FDvoj a program transforma\u010Dn\u00EDho marketingu" . "Fundamental, development and effort transformation marketing"@en . "2"^^ . "26520" . . . "Zl\u00EDn" . "Podstata, v\u00FDvoj a program transforma\u010Dn\u00EDho marketingu" . "Vysok\u00E9 u\u010Den\u00ED technick\u00E9 v Brn\u011B. Fakulta technologick\u00E1 ve Zl\u00EDn\u011B. Institut managementu a ekonomiky" . . "80-214-0676-3" . . "851307" . "Fundamental, development and effort transformation marketing"@en . . . . . "[02C8F36D397E]" . "0"^^ . "2"^^ . "Jur\u010Da, Ladislav" . . . "P(GA402/95/0136)" . "Glogar, Alois" . . . "3;8" . "Sborn\u00EDk %22Marketing v praxi %22" .