. . . . . . "CERM, s.r.o. Brno, \u010Cesk\u00E1 republika" . "Aim of the paper is to present the identification of common relationship among cooperative factors that creates their potential usage for the cooperative strategy creating in the functional flexible SMEs\u00B4 networks. Research results have verified correctness of assumption about potential SME\u00B4s marketing cooperation. Trust has been identified as the most important issue in the interorganizational relationships in realized research."@en . "2008-05-23+02:00"^^ . . "1"^^ . . "28120" . "V" . . . . "RIV/70883521:28120/08:63507709!RIV09-MSM-28120___" . "Kooperuj\u00EDc\u00ED s\u00EDt\u011B mal\u00FDch a st\u0159edn\u00EDch podnik\u016F"@cs . "[E8744C8DAEA7]" . . "Small and Medium-sized Enterprises\u00B4 Cooperative Networks" . "RIV/70883521:28120/08:63507709" . "Small and Medium-sized Enterprises\u00B4 Cooperative Networks" . "Aim of the paper is to present the identification of common relationship among cooperative factors that creates their potential usage for the cooperative strategy creating in the functional flexible SMEs\u00B4 networks. Research results have verified correctness of assumption about potential SME\u00B4s marketing cooperation. Trust has been identified as the most important issue in the interorganizational relationships in realized research." . . "978-80-7204-582-2" . "Vysok\u00E9 u\u010Den\u00ED technick\u00E9 v Brn\u011B. Fakulta podnikatelsk\u00E1" . . "395366" . "C\u00EDlem p\u0159\u00EDsp\u011Bvku je identifikace vz\u00E1jemn\u00FDch vztah\u016F mezi kooperativn\u00EDmi faktory, kter\u00E9 mohou b\u00FDt vyu\u017Eity p\u0159i tvorb\u011B kooperativn\u00EDch strategi\u00ED flexibiln\u00EDch funk\u010Dn\u00EDch s\u00EDti mal\u00FDch a st\u0159edn\u00EDch podnik\u016F. V\u00FDsledky v\u00FDzkumu potvrdily spr\u00E1vnost p\u0159edpokladu o mo\u017Enosti marketingov\u00FDch kooperac\u00ED mal\u00FDch a st\u0159edn\u00EDch podnik\u016F. Nejd\u016Fle\u017Eit\u011Bj\u0161\u00ED ve vztaz\u00EDch mezi organizacemi byla identifikov\u00E1na ot\u00E1zka d\u016Fv\u011Bry."@cs . . "SME cooperative relation factors; organizational and cultural firm\u00B4s spectrum; marketing functions; selection of the cooperative partner; cooperative motivation development; trust development"@en . "Small and Medium-sized Enterprises\u00B4 Cooperative Networks"@en . "Chovancov\u00E1, Miloslava" . "Small and Medium-sized Enterprises\u00B4 Cooperative Networks"@en . "Kooperuj\u00EDc\u00ED s\u00EDt\u011B mal\u00FDch a st\u0159edn\u00EDch podnik\u016F"@cs . "Rozdrojovice" . . . "1"^^ . "Management, Economics and Business Development in the New European Conditions" . "1"^^ . .