. "1"^^ . "Rajo\u0161ov\u00E1, Veronika" . "Spole\u010Densk\u00E1 odpov\u011Bdnost firem - odraz zm\u011Bny my\u0161len\u00ED mana\u017Eer\u016F" . "Spole\u010Densk\u00E1 odpov\u011Bdnost firem - odraz zm\u011Bny my\u0161len\u00ED mana\u017Eer\u016F"@cs . . . "[05F7FDF7F710]" . "80-7318-384-6" . "62" . . "Corporate social responsibility; social maturity; Tomas Bata; stakeholders"@en . "Spole\u010Densk\u00E1 odpov\u011Bdnost firem - odraz zm\u011Bny my\u0161len\u00ED mana\u017Eer\u016F"@cs . . . "RIV/70883521:28120/06:63505043!RIV07-MSM-28120___" . . . "Spole\u010Densk\u00E1 odpov\u011Bdnost firem - odraz zm\u011Bny my\u0161len\u00ED mana\u017Eer\u016F" . "Corporate social responsibility is an idea that integrates not only economical aspects but also social and environmental components into the company strategy. Managers\u00B4 thinking is changing gradually and more and more companies are joining this concept. This fact is a reaction to nowadays development of business environment. The town of Zlin could be proud of its native who applied the activities of social responsibility more than eighty years ago. Tomas Bata was a socially mature businessman who showed that moral way of business does not lead the bankruptcy but contributes to regional development."@en . . "Univerzita Tom\u00E1\u0161e Bati ve Zl\u00EDn\u011B" . . "Zl\u00EDn" . "Mezin\u00E1rodn\u00ED Ba\u0165ova Doktorandsk\u00E1 Konference" . "Zl\u00EDn" . "Corporate social responsibility - how the managers could change their ideas"@en . . "Corporate social responsibility - how the managers could change their ideas"@en . "28120" . "Spole\u010Densk\u00E1 odpov\u011Bdnost firem je idea, kter\u00E1 do strategie spole\u010Dnosti za\u010Dle\u0148uje nejen ekonomick\u00E9 aspekty, ale tak\u00E9 soci\u00E1ln\u00ED a environment\u00E1ln\u00ED prvky. Postupn\u011B se n\u011Bm\u00ED my\u0161len\u00ED podnikatel\u016F a st\u00E1le v\u00EDce firem se p\u0159ipojuje k t\u00E9to koncepci. Tato skute\u010Dnost je reakc\u00ED na sou\u010Dasn\u00FD podnikatelsk\u00FD v\u00FDvoj. M\u011Bsto Zl\u00EDn m\u016F\u017Ee b\u00FDt hrd\u00E9 na sv\u00E9ho rod\u00E1ka, kter\u00FD uplat\u0148oval spole\u010Densky odpov\u011Bdn\u00E9 aktivity p\u0159ed v\u00EDce ne\u017E osmdes\u00E1ti lety. Tom\u00E1\u0161 Ba\u0165a byl soci\u00E1ln\u011B zral\u00FDm podnikatelem, kter\u00FD uk\u00E1zal, \u017Ee mor\u00E1ln\u00ED zp\u016Fsob podnik\u00E1n\u00ED nevede ke krachu, ale p\u0159isp\u00EDv\u00E1 k rozvoji regionu."@cs . "RIV/70883521:28120/06:63505043" . "Spole\u010Densk\u00E1 odpov\u011Bdnost firem je idea, kter\u00E1 do strategie spole\u010Dnosti za\u010Dle\u0148uje nejen ekonomick\u00E9 aspekty, ale tak\u00E9 soci\u00E1ln\u00ED a environment\u00E1ln\u00ED prvky. Postupn\u011B se n\u011Bm\u00ED my\u0161len\u00ED podnikatel\u016F a st\u00E1le v\u00EDce firem se p\u0159ipojuje k t\u00E9to koncepci. Tato skute\u010Dnost je reakc\u00ED na sou\u010Dasn\u00FD podnikatelsk\u00FD v\u00FDvoj. M\u011Bsto Zl\u00EDn m\u016F\u017Ee b\u00FDt hrd\u00E9 na sv\u00E9ho rod\u00E1ka, kter\u00FD uplat\u0148oval spole\u010Densky odpov\u011Bdn\u00E9 aktivity p\u0159ed v\u00EDce ne\u017E osmdes\u00E1ti lety. Tom\u00E1\u0161 Ba\u0165a byl soci\u00E1ln\u011B zral\u00FDm podnikatelem, kter\u00FD uk\u00E1zal, \u017Ee mor\u00E1ln\u00ED zp\u016Fsob podnik\u00E1n\u00ED nevede ke krachu, ale p\u0159isp\u00EDv\u00E1 k rozvoji regionu." . . . "2006-04-27+02:00"^^ . "S" . . . "1"^^ . "500869" . . "243"^^ .