. "Sodomka, Petr" . "T\u00E9ma \u0158\u00EDzen\u00ED vztah\u016F se z\u00E1kazn\u00EDky"@cs . . "BIZ" . "11" . . . . "Customer relation control"@en . . "[D23F1700C2A0]" . . "T\u00E9ma \u0158\u00EDzen\u00ED vztah\u016F se z\u00E1kazn\u00EDky" . "T\u00E9ma \u0158\u00EDzen\u00ED vztah\u016F se z\u00E1kazn\u00EDky" . "Internet, mobiln\u00ED telefony, bezdr\u00E1tov\u00FD p\u0159enos dat a dal\u0161\u00ED digit\u00E1ln\u00ED technologie, kter\u00E9 se objevily v pr\u016Fb\u011Bhu posledn\u00EDch deseti let, \u00FApln\u011B zm\u011Bnily tradi\u010Dn\u00ED marketingovou koncepci. Umo\u017Enily vylep\u0161it klasick\u00E9 a vytvo\u0159it zcela nov\u00E9 obchodn\u00ED modely." . "Internet, mobile phones, wireless transmission and other digital technology, which has appeared in the past ten years, completely changed the traditional marketing conception. They enable to improve classical and build up fully new business models."@en . . . . "1"^^ . . . . "Z(MSM 265300021)" . "Internet, mobiln\u00ED telefony, bezdr\u00E1tov\u00FD p\u0159enos dat a dal\u0161\u00ED digit\u00E1ln\u00ED technologie, kter\u00E9 se objevily v pr\u016Fb\u011Bhu posledn\u00EDch deseti let, \u00FApln\u011B zm\u011Bnily tradi\u010Dn\u00ED marketingovou koncepci. Umo\u017Enily vylep\u0161it klasick\u00E9 a vytvo\u0159it zcela nov\u00E9 obchodn\u00ED modely."@cs . "28120" . "503266" . "T\u00E9ma \u0158\u00EDzen\u00ED vztah\u016F se z\u00E1kazn\u00EDky"@cs . "ERP; CRM; APS/SCM; BI"@en . "1214-8431" . . . . "1"^^ . "CZ - \u010Cesk\u00E1 republika" . "5"^^ . "7" . "RIV/70883521:28120/06:63504997" . "Customer relation control"@en . "RIV/70883521:28120/06:63504997!RIV07-MSM-28120___" . "66-71" .