. . "28120" . "Marketing a komunikace" . . "Sta\u0148kov\u00E1, Pavla" . . . . "Specifications of the chinese advertising"@en . "Specifika \u010D\u00EDnsk\u00E9 reklamy"@cs . "XVI" . "1"^^ . . "24-26" . "RIV/70883521:28120/06:63504876" . . "[48E287AB06AD]" . "Specifications of the chinese advertising"@en . . . "RIV/70883521:28120/06:63504876!RIV07-MSM-28120___" . . "1"^^ . "1211-5622" . "\u010C\u00EDna je zem\u011B paradox\u016F a protich\u016Fdn\u00FDch tendenc\u00ED. Na jedn\u00E9 stran\u011B je to zem\u011B mnoha obchodn\u00EDch p\u0159\u00EDle\u017Eitost\u00ED, ale na druh\u00E9 stran\u011B zem\u011B pln\u00E1 z\u00E1kaz\u016F, kontrol, cenzury a nesvobody, ale i tradic, specifick\u00FDch kulturn\u00EDch aspekt\u016F, nacionalismu a historick\u00FDch hodnot. To v\u0161e se samoz\u0159ejm\u011B odr\u00E1\u017E\u00ED v \u010D\u00EDnsk\u00E9m obchod\u011B, ale je nutno repspektovat a ch\u00E1pat i na reklamn\u00EDm trhu." . "CZ - \u010Cesk\u00E1 republika" . "China it is the country of the much paradox and the contradictory determinations. On the one hand it is the country of the multiyear business opportunities, but on the other hand it is the country of the prohibiton, accounting, censorship and unfreedom, however tradition, specific cultural aspect, nationalism and historical value. All reflect chinese business and advertising also."@en . "Specifika \u010D\u00EDnsk\u00E9 reklamy"@cs . "China; advertisement; media market; regulation"@en . "Specifika \u010D\u00EDnsk\u00E9 reklamy" . . "3" . "Z(MSM 265300021)" . "3"^^ . . "500726" . "\u010C\u00EDna je zem\u011B paradox\u016F a protich\u016Fdn\u00FDch tendenc\u00ED. Na jedn\u00E9 stran\u011B je to zem\u011B mnoha obchodn\u00EDch p\u0159\u00EDle\u017Eitost\u00ED, ale na druh\u00E9 stran\u011B zem\u011B pln\u00E1 z\u00E1kaz\u016F, kontrol, cenzury a nesvobody, ale i tradic, specifick\u00FDch kulturn\u00EDch aspekt\u016F, nacionalismu a historick\u00FDch hodnot. To v\u0161e se samoz\u0159ejm\u011B odr\u00E1\u017E\u00ED v \u010D\u00EDnsk\u00E9m obchod\u011B, ale je nutno repspektovat a ch\u00E1pat i na reklamn\u00EDm trhu."@cs . "Specifika \u010D\u00EDnsk\u00E9 reklamy" . . . .