"359377" . . "14"^^ . "2"^^ . . "J\u0119zyk v marketingu" . "\u0141\u00F3d\u017A" . . . "\u0141\u00F3d\u017A" . "[98D1FB367AAC]" . "Wydawnictwo Uniwersytetu \u0141\u00F3dzkiego" . . "2"^^ . . . . . "\u010Ce\u0161tina v marketingu - d\u0159\u00EDve a dnes, v realit\u011B a v literatu\u0159e" . "P(GA405/06/1468), Z(AV0Z90610518), Z(MSM0021620825)" . "M\u00FCllerov\u00E1, Olga" . . . . "\u010Ce\u0161tina v marketingu - d\u0159\u00EDve a dnes, v realit\u011B a v literatu\u0159e" . "Czech in the marketing - before and now, in reality and in literature (fiction)"@en . . . . . "Conversational analysis of dialogues between sellers and customers nowadays and in the dialogeus in the Czech fiction."@en . . "Anal\u00FDza konverzace mezi prodejcem a z\u00E1kazn\u00EDkem v sou\u010Dasnosti a v \u010Des. literatu\u0159e." . . "Czech in the marketing - before and now, in reality and in literature (fiction)"@en . "Hoffmannov\u00E1, Jana" . "\u010Ce\u0161tina v marketingu - d\u0159\u00EDve a dnes, v realit\u011B a v literatu\u0159e"@cs . "978-83-7525-166-6" . "RIV/68378092:_____/08:00319297!RIV09-AV0-68378092" . "RIV/68378092:_____/08:00319297" . "\u010Ce\u0161tina v marketingu - d\u0159\u00EDve a dnes, v realit\u011B a v literatu\u0159e"@cs . . . "2007-05-08+02:00"^^ . "Anal\u00FDza konverzace mezi prodejcem a z\u00E1kazn\u00EDkem v sou\u010Dasnosti a v \u010Des. literatu\u0159e."@cs . "conversational analysis; institutional communication; manipulation"@en .