. "The paper includes partial results of the research oriented on the habits and behaviour of consumers in the wine market in the Czech Republic. Based on direct questioning of 1 000 respondents from the whole Czech Republic, we found that 11.3% of respondents drink wine several times a week, 29.8% of respondents at least once a week, and 23.2% drink wine several times a month. Only 2.7% of respondents do not drink wine at all. 30.3% of respondents drink wine more often than before, especially because of the fact, that they like wine more, it is of a better quality, and the offer is bigger. 34.1% of respondents buy wine several times a month especially in supermarkets or hyper- markets (45.2%) and in special vine-stores (23.8%). 52.5% of respondents prefer quality varietal wine. Rank of the top ten wines most often bought by the selected sample of respondents is: Frankovka, Cabernet Sauvignon, M\u00FCller Thurgau, Veltl\u00EDnsk\u00E9 zelen\u00E9, Rulandsk\u00E9 b\u00EDl\u00E9, Svatovav\u0159ineck\u00E9, Modr\u00FD Portugal, Chardonnay, Ry" . "558651" . "CZ - \u010Cesk\u00E1 republika" . "Consumer habits in the Czech wine market. Agricultural Economics." . "Po\u0161v\u00E1\u0159, Zden\u011Bk" . . . . "3"^^ . "\u017Dufan, Pavel" . "Consumer habits in the Czech wine market. Agricultural Economics."@en . "P(QF3276)" . "wine market, consumer habits, preference, respondent"@en . . "RIV/62156489:_____/04:E0005542!RIV07-MZE-62156489" . . . "P\u0159\u00EDsp\u011Bvek obsahuje d\u00EDl\u010D\u00ED v\u00FDsledky pr\u016Fzkumu orientovan\u00E9ho na zvyklosti a chov\u00E1n\u00ED spot\u0159ebitel\u016F na trhu v\u00EDna v \u010CR. Na z\u00E1klad\u011B p\u0159\u00EDm\u00E9ho dotazov\u00E1n\u00ED souboru 1 000 respondent\u016F z cel\u00E9 \u010CR bylo zji\u0161t\u011Bno, \u017Ee n\u011Bkolikr\u00E1t t\u00FDdn\u011B pije v\u00EDno 11,3 % respondent\u016F, aspo\u0148 jednou t\u00FDdn\u011B 29,8 %, n\u011Bkolikr\u00E1t m\u011Bs\u00ED\u010Dn\u011B 23,2 % respondent\u016F. Pouze 2,7 % respondent\u016F nepije v\u00EDno v\u016Fbec. 30,3 % respondent\u016F pije v\u00EDno \u010Dast\u011Bji ne\u017E d\u0159\u00EDve, a to p\u0159edev\u0161\u00EDm z d\u016Fvodu, \u017Ee jim v\u00EDno v\u00EDce chutn\u00E1, je kvalitn\u011Bj\u0161\u00ED a je v\u011Bt\u0161\u00ED nab\u00EDdka. Nejv\u00EDce dot\u00E1zan\u00FDch (34,1 %) nakupuje v\u00EDno n\u011Bkolikr\u00E1t m\u011Bs\u00ED\u010Dn\u011B, a to p\u0159edev\u0161\u00EDm v supermarketu nebo hypermarketu (45,2 %) a ve vinot\u00E9ce (23,8 %). 52,5 % respondent\u016F preferuje jakostn\u00ED odr\u016Fdov\u00E9 v\u00EDno. Po\u0159ad\u00ED prvn\u00EDch deseti nej\u010Dast\u011Bji nakupovan\u00FDch v\u00EDn vybran\u00FDm souborem respondent\u016F: Frankovka, Cabernet Sauvignon, M\u00FCller Thurgau, Veltl\u00EDnsk\u00E9 zelen\u00E9, Rulandsk\u00E9 b\u00EDl\u00E9, Svatovav\u0159ineck\u00E9, Modr\u00FD Portugal, Chardonnay, Ryzlink vla\u0161sk\u00FD, Bohemia sekt. Kl\u00ED\u010Dov\u00E1 slova: trh v\u00EDna, zvyklosti spot\u0159ebitel\u016F, preference, respondent"@cs . . "3"^^ . "The paper includes partial results of the research oriented on the habits and behaviour of consumers in the wine market in the Czech Republic. Based on direct questioning of 1 000 respondents from the whole Czech Republic, we found that 11.3% of respondents drink wine several times a week, 29.8% of respondents at least once a week, and 23.2% drink wine several times a month. Only 2.7% of respondents do not drink wine at all. 30.3% of respondents drink wine more often than before, especially because of the fact, that they like wine more, it is of a better quality, and the offer is bigger. 34.1% of respondents buy wine several times a month especially in supermarkets or hyper- markets (45.2%) and in special vine-stores (23.8%). 52.5% of respondents prefer quality varietal wine. Rank of the top ten wines most often bought by the selected sample of respondents is: Frankovka, Cabernet Sauvignon, M\u00FCller Thurgau, Veltl\u00EDnsk\u00E9 zelen\u00E9, Rulandsk\u00E9 b\u00EDl\u00E9, Svatovav\u0159ineck\u00E9, Modr\u00FD Portugal, Chardonnay, Ry"@en . . "Zvyklosti spot\u0159ebitel\u016F na trhu v\u00EDna v \u010CR"@cs . "[51004167CAE9]" . "RIV/62156489:_____/04:E0005542" . "0139-570X" . "8"^^ . "Chl\u00E1dkov\u00E1, Helena" . . "9" . . . . . "Consumer habits in the Czech wine market. Agricultural Economics." . . "Agricultural Economics." . "9" . "Zvyklosti spot\u0159ebitel\u016F na trhu v\u00EDna v \u010CR"@cs . "Consumer habits in the Czech wine market. Agricultural Economics."@en . . . .