"RIV/62156489:43110/10:00159977" . . . "Metoda hodnocen\u00ED mezin\u00E1rodn\u00ED \u00FAsp\u011B\u0161nosti mal\u00FDch a st\u0159edn\u00EDch podnik\u016F" . . "CZ - \u010Cesk\u00E1 republika" . . . "1211-8516" . "Metoda hodnocen\u00ED mezin\u00E1rodn\u00ED \u00FAsp\u011B\u0161nosti mal\u00FDch a st\u0159edn\u00EDch podnik\u016F"@cs . "Peprn\u00FD, Ale\u0161" . "Metoda hodnocen\u00ED mezin\u00E1rodn\u00ED \u00FAsp\u011B\u0161nosti mal\u00FDch a st\u0159edn\u00EDch podnik\u016F" . "43110" . "270755" . . "Metoda hodnocen\u00ED mezin\u00E1rodn\u00ED \u00FAsp\u011B\u0161nosti mal\u00FDch a st\u0159edn\u00EDch podnik\u016F"@cs . "3" . "At the time of increasing globalization and homogenization of the global markets, the development of information infrastructure technology and world market becomes accessible not only to large multinational companies but also for small and medium-sized enterprises (SMEs). This has resulted in increasing competition in the domestic market which domestic firms have to face. Therefore the process of internationalization of business is a step that allows businesses performing their activities in the domestic market to enter foreign markets and to exploit the opportunities and potential which these markets offer. The paper is focused on the draft of the method for quantification of the factors, which determine the success of the SMEs in foreign markets. In the proposed method the multidimensional assessment of indicators of success of SMEs in foreign markets are used, ie. not only the proportion of sales from exports is observed, but also the profitability of international activities in an absolute and in a relative rate. Other indicators of success are the satisfaction of the company management with international activities and the success of achieving defined targets for business activities in foreign markets. Evaluation is made up of both the objective and the subjective indicators of success. Among the objective indicators of success is included the intensity of international activities of SMEs, which is detected as the sum of revenues generated from international activities in relation to total sales company, the profitability of international activities, (ie. whether the foreign activities are profitable or not), and the relative profitability of international activities, where it is ascertained whether the foreign activities generate higher profit than the activities at the domestic market. The next subjective indicator of success is the success of objectives - it was found how many objectives related to operations in foreign markets has been achieved. Another i"@en . "Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis" . . "Rovn\u00FD, Patrik" . . "V p\u0159\u00EDsp\u011Bvku je p\u0159edstaven n\u00E1vrh syst\u00E9mu hodnocen\u00ED \u00FAsp\u011Bchu \u010Desk\u00FDch MSP na zahrani\u010Dn\u00EDch trz\u00EDch za vyu\u017Eit\u00ED v\u00EDcerozm\u011Brn\u00FDch indik\u00E1tor\u016F hodnocen\u00ED. Na z\u00E1klad\u011B navr\u017Een\u00E9ho syst\u00E9mu je mo\u017En\u00E9 zkouman\u00E9 MSP ohodnotit a rozd\u011Blit dle dosa\u017Een\u00E9 \u00FAsp\u011B\u0161nosti na podniky %22ne\u00FAsp\u011B\u0161n\u00E9%22, %22\u00FAsp\u011B\u0161n\u00E9%22 a %22velmi \u00FAsp\u011B\u0161n\u00E9%22. Syst\u00E9m hodnocen\u00ED \u00FAsp\u011B\u0161nosti MSP na zahrani\u010Dn\u00EDch trz\u00EDch umo\u017En\u00ED prov\u00E9st komplexn\u00ED v\u00FDzkum zam\u011B\u0159en\u00FD na identifikaci kl\u00ED\u010Dov\u00FDch faktor\u016F ovliv\u0148uj\u00EDc\u00EDch \u00FAsp\u011B\u0161nou internacionalizaci \u010Desk\u00FDch MSP na zahrani\u010Dn\u00EDch trz\u00EDch. Definovan\u00FD syst\u00E9m je zalo\u017Een na komplexn\u00EDm hodnocen\u00ED \u010Desk\u00FDch MSP pomoc\u00ED v\u00EDcerozm\u011Brn\u00FDch ukazatel\u016F, a to jak objektivn\u00EDch tak subjektivn\u00EDch. Navrhovan\u00FD syst\u00E9m hodnocen\u00ED sleduje pod\u00EDl tr\u017Eeb z exportu, ziskovost mezin\u00E1rodn\u00EDch aktivit, a to jak absolutn\u00ED, tak relativn\u00ED. D\u00E1le je zji\u0161\u0165ov\u00E1na spokojenost managementu s mezin\u00E1rodn\u00EDmi aktivitami firmy, a tak\u00E9 to, zda bylo dosa\u017Eeno pl\u00E1novan\u00FDch c\u00EDl\u016F. Na z\u00E1klad\u011B t\u011Bchto \u00FAdaj\u016F je vyhodnocena celkov\u00E1 v\u00FDkonnost podniku, na z\u00E1klad\u011B kter\u00E9 jsou podniky rozd\u011Bleny do v\u00FD\u0161e uveden\u00FDch skupin (tab. \u010D. I) dle \u00FAsp\u011B\u0161nosti zahrani\u010Dn\u00EDch aktivit. V\u00FDsledky uveden\u00E9 v p\u0159\u00EDsp\u011Bvku jsou sou\u010D\u00E1st\u00ED v\u00FDzkumn\u00E9ho projektu GA\u010CR, \u010D. 402/09/1513 Strategick\u00E9 aliance v sektorech nez\u00E1visl\u00E9ho obchodu a slu\u017Eeb jako n\u00E1stroj konkurence- schopnosti mal\u00FDch a st\u0159edn\u00EDch podnik\u016F."@cs . . "RIV/62156489:43110/10:00159977!RIV12-GA0-43110___" . . "7"^^ . "[4813721DDFC0]" . "Method of evaluating the success of the small and medium-sized enterprises"@en . . "3"^^ . "Kub\u00ED\u010Dkov\u00E1, Lea" . . "LVIII" . "V p\u0159\u00EDsp\u011Bvku je p\u0159edstaven n\u00E1vrh syst\u00E9mu hodnocen\u00ED \u00FAsp\u011Bchu \u010Desk\u00FDch MSP na zahrani\u010Dn\u00EDch trz\u00EDch za vyu\u017Eit\u00ED v\u00EDcerozm\u011Brn\u00FDch indik\u00E1tor\u016F hodnocen\u00ED. Na z\u00E1klad\u011B navr\u017Een\u00E9ho syst\u00E9mu je mo\u017En\u00E9 zkouman\u00E9 MSP ohodnotit a rozd\u011Blit dle dosa\u017Een\u00E9 \u00FAsp\u011B\u0161nosti na podniky %22ne\u00FAsp\u011B\u0161n\u00E9%22, %22\u00FAsp\u011B\u0161n\u00E9%22 a %22velmi \u00FAsp\u011B\u0161n\u00E9%22. Syst\u00E9m hodnocen\u00ED \u00FAsp\u011B\u0161nosti MSP na zahrani\u010Dn\u00EDch trz\u00EDch umo\u017En\u00ED prov\u00E9st komplexn\u00ED v\u00FDzkum zam\u011B\u0159en\u00FD na identifikaci kl\u00ED\u010Dov\u00FDch faktor\u016F ovliv\u0148uj\u00EDc\u00EDch \u00FAsp\u011B\u0161nou internacionalizaci \u010Desk\u00FDch MSP na zahrani\u010Dn\u00EDch trz\u00EDch. Definovan\u00FD syst\u00E9m je zalo\u017Een na komplexn\u00EDm hodnocen\u00ED \u010Desk\u00FDch MSP pomoc\u00ED v\u00EDcerozm\u011Brn\u00FDch ukazatel\u016F, a to jak objektivn\u00EDch tak subjektivn\u00EDch. Navrhovan\u00FD syst\u00E9m hodnocen\u00ED sleduje pod\u00EDl tr\u017Eeb z exportu, ziskovost mezin\u00E1rodn\u00EDch aktivit, a to jak absolutn\u00ED, tak relativn\u00ED. D\u00E1le je zji\u0161\u0165ov\u00E1na spokojenost managementu s mezin\u00E1rodn\u00EDmi aktivitami firmy, a tak\u00E9 to, zda bylo dosa\u017Eeno pl\u00E1novan\u00FDch c\u00EDl\u016F. Na z\u00E1klad\u011B t\u011Bchto \u00FAdaj\u016F je vyhodnocena celkov\u00E1 v\u00FDkonnost podniku, na z\u00E1klad\u011B kter\u00E9 jsou podniky rozd\u011Bleny do v\u00FD\u0161e uveden\u00FDch skupin (tab. \u010D. I) dle \u00FAsp\u011B\u0161nosti zahrani\u010Dn\u00EDch aktivit. V\u00FDsledky uveden\u00E9 v p\u0159\u00EDsp\u011Bvku jsou sou\u010D\u00E1st\u00ED v\u00FDzkumn\u00E9ho projektu GA\u010CR, \u010D. 402/09/1513 Strategick\u00E9 aliance v sektorech nez\u00E1visl\u00E9ho obchodu a slu\u017Eeb jako n\u00E1stroj konkurence- schopnosti mal\u00FDch a st\u0159edn\u00EDch podnik\u016F." . "P(GA402/09/1513), V" . . "indicators of success; internationalization; small and medium-sized enterprises"@en . . "2"^^ . . "Method of evaluating the success of the small and medium-sized enterprises"@en . . .