"RIV/62156489:43110/09:00144862" . "Z(MSM6215648904)" . . . "1"^^ . "1"^^ . . "315419" . "RIV/62156489:43110/09:00144862!RIV10-MSM-43110___" . . . . "New criteria of companies prosperity - forms of realization."@en . "Formy realizace nov\u00FDch kriteri\u00ED \u00FAsp\u011B\u0161nosti podniku." . "Formy realizace nov\u00FDch kriteri\u00ED \u00FAsp\u011B\u0161nosti podniku."@cs . "Formy realizace nov\u00FDch kriteri\u00ED \u00FAsp\u011B\u0161nosti podniku." . . "Firma a konkuren\u010Dn\u00ED prost\u0159ed\u00ED 2009 - 3. \u010D\u00E1st" . "Formy realizace nov\u00FDch kriteri\u00ED \u00FAsp\u011B\u0161nosti podniku."@cs . "Program spole\u010Densk\u00E9 odpov\u011Bdnosi podnik\u016F (CSR)je o\u010Dek\u00E1van\u00FDm ekonomick\u00FDm trendem 21. stolet\u00ED. Je proto v z\u00E1jmu managementu ka\u017Ed\u00E9 firmy, aby dok\u00E1zala pru\u017En\u011B zareagovat na nov\u00E1 kriteria \u00FAsp\u011B\u0161nosti podniku v t\u00E9to oblasti. P\u0159\u00EDsp\u011Bvek se zab\u00FDv\u00E1 mo\u017En\u00FDmi formami zapojen\u00ED do programu CSR, kter\u00E9 se tak mohou st\u00E1t sou\u010D\u00E1st\u00ED strategick\u00E9ho pl\u00E1nov\u00E1n\u00ED. Na n\u011Bkolika p\u0159\u00EDkladech z \u010Desk\u00E9ho podnikatelsk\u00E9ho prost\u0159ed\u00ED ukazuje praktickou realizaci tohoto z\u00E1m\u011Bru."@cs . . "The programme of social responsibility of companies (CSR) is an expected trend of the 21st century. Therefore it is in the interest of each company's management to react flexibly to new criteria of company's prosperity in this area. This report focuses on new possible forms of participation in the CSR programme. These possibilities can thus become a part of the strategic planning. The report shows a practical realization of this aim on a few examples from the world of the Czech business."@en . "43110" . "978-80-7392-086-9" . . "6"^^ . . "MZLU v Brn\u011B" . . "Program spole\u010Densk\u00E9 odpov\u011Bdnosi podnik\u016F (CSR)je o\u010Dek\u00E1van\u00FDm ekonomick\u00FDm trendem 21. stolet\u00ED. Je proto v z\u00E1jmu managementu ka\u017Ed\u00E9 firmy, aby dok\u00E1zala pru\u017En\u011B zareagovat na nov\u00E1 kriteria \u00FAsp\u011B\u0161nosti podniku v t\u00E9to oblasti. P\u0159\u00EDsp\u011Bvek se zab\u00FDv\u00E1 mo\u017En\u00FDmi formami zapojen\u00ED do programu CSR, kter\u00E9 se tak mohou st\u00E1t sou\u010D\u00E1st\u00ED strategick\u00E9ho pl\u00E1nov\u00E1n\u00ED. Na n\u011Bkolika p\u0159\u00EDkladech z \u010Desk\u00E9ho podnikatelsk\u00E9ho prost\u0159ed\u00ED ukazuje praktickou realizaci tohoto z\u00E1m\u011Bru." . "[F3D6B94BB15E]" . "Brno" . . . . "New criteria of companies prosperity - forms of realization."@en . "Roln\u00FD, Ivo" . "MSD, s. r. o." . . "2009-01-01+01:00"^^ . . "Strategic Planning; Business Ethics; Corporate Social Responsibility"@en .