. . . . . . . "1"^^ . "22" . "RIV/61989100:27510/12:86083767" . "27510" . "Adult Education; Satisfaction Pyramid; Satisfaction Measurement; Marketing Research"@en . "1803-3865" . . "Students Satisfaction Analysis with Study Programme of Adult Education: Case Study of University of Ostrava and Tom\u00E1\u0161 Ba\u0165a University in Zl\u00EDn."@en . . "Students Satisfaction Analysis with Study Programme of Adult Education: Case Study of University of Ostrava and Tom\u00E1\u0161 Ba\u0165a University in Zl\u00EDn." . "Sad\u00EDlek, Tom\u00E1\u0161" . "171963" . "Students Satisfaction Analysis with Study Programme of Adult Education: Case Study of University of Ostrava and Tom\u00E1\u0161 Ba\u0165a University in Zl\u00EDn."@en . "The paper describes the method of satisfaction measurement as a one of marketing techniques used for detecting student satisfaction with study program of adult education, which is offered at University of Ostrava and at Tom\u00E1\u0161 Ba\u0165a University in Zl\u00EDn. In the theoretical part of the paper there is described methodological approach to satisfaction measurement and in the field part there are described total satisfaction, Satisfaction Index and partial satisfaction with significant factors and last part of the paper refers to importance of partial factors."@en . "ECON '12" . "Students Satisfaction Analysis with Study Programme of Adult Education: Case Study of University of Ostrava and Tom\u00E1\u0161 Ba\u0165a University in Zl\u00EDn." . "V" . . "CZ - \u010Cesk\u00E1 republika" . . . . . "1"^^ . "10"^^ . . "The paper describes the method of satisfaction measurement as a one of marketing techniques used for detecting student satisfaction with study program of adult education, which is offered at University of Ostrava and at Tom\u00E1\u0161 Ba\u0165a University in Zl\u00EDn. In the theoretical part of the paper there is described methodological approach to satisfaction measurement and in the field part there are described total satisfaction, Satisfaction Index and partial satisfaction with significant factors and last part of the paper refers to importance of partial factors." . "2" . "RIV/61989100:27510/12:86083767!RIV13-MSM-27510___" . "[AA1C26E05368]" . .