"Economic social responsibility in small and medium-sized enterprises"@en . . . . . "2011-02-17+01:00"^^ . "K\u0159ib\u00EDkov\u00E1, Pavl\u00EDna" . . "Abstrakt anglicky: The trend of CSR is growing across the world. Corporate responsibility as such is considered part of the concept of sustainable development and is supported by international organizations and institutions. The concept of CSR has longer been associated only with the activities of large national and transnational corporations. But in the context of globalization, growing competition is experiencing the effect of CSR also in SMEs. This new trend requires a change in the basic view of how the business and develop the company\u2019s values. The aim of the contribution of CSR research in terms of economic social responsibility, particularly in implementing the CSR into company documentation."@en . "corporate social responsibility, economical pillar, SMEs, goodwill, code of ethics"@en . . "Trend spole\u010Densk\u00E9 odpov\u011Bdnosti podnik\u016F roste nap\u0159\u00ED\u010D cel\u00FDm sv\u011Btem. Spole\u010Densk\u00E1 odpov\u011Bdnost jako takov\u00E1 b\u00FDv\u00E1 pova\u017Eov\u00E1na za sou\u010D\u00E1st konceptu udr\u017Eiteln\u00E9ho rozvoje a b\u00FDv\u00E1 podporov\u00E1na mezin\u00E1rodn\u00EDmi organizacemi a institucemi. Pojem spole\u010Densk\u00E9 odpov\u011Bdnosti byl dlouhodob\u011B spojov\u00E1n pouze s \u010Dinnostmi velk\u00FDch n\u00E1rodn\u00EDch a transnacion\u00E1ln\u00EDch korporac\u00ED. Ale v souvislosti s globalizac\u00ED, r\u016Fstem konkurence se projevuje vliv spole\u010Densk\u00E9 odpov\u011Bdnosti tak\u00E9 v mal\u00FDch a st\u0159edn\u00EDch podnic\u00EDch. Tento nov\u00FD trend vy\u017Eaduje zm\u011Bnu z\u00E1kladn\u00EDho pohledu na to, jak\u00FDm zp\u016Fsobem podnikat a rozv\u00EDjet firemn\u00ED hodnoty. C\u00EDlem p\u0159\u00EDsp\u011Bvku je zkoum\u00E1n\u00ED CSR z hlediska ekonomick\u00E9 soci\u00E1ln\u00ED odpov\u011Bdnosti, zejm\u00E9na implementov\u00E1n\u00ED CSR do firemn\u00ED dokumentace."@cs . "RIV/61989100:27510/11:86080490!RIV12-MSM-27510___" . . . . "978-80-87240-67-0" . "Brno" . "Olomouc" . "196844" . . . . "\u0160tverkov\u00E1, Hana" . . "[58C81BF9BAD9]" . "Ekonomick\u00E1 soci\u00E1ln\u00ED odpov\u011Bdnost v mal\u00FDch a st\u0159edn\u00EDch firm\u00E1ch" . . . . "RIV/61989100:27510/11:86080490" . "2"^^ . "5"^^ . "Ekonomick\u00E1 soci\u00E1ln\u00ED odpov\u011Bdnost v mal\u00FDch a st\u0159edn\u00EDch firm\u00E1ch" . . "Economic social responsibility in small and medium-sized enterprises"@en . "Ekonomick\u00E1 soci\u00E1ln\u00ED odpov\u011Bdnost v mal\u00FDch a st\u0159edn\u00EDch firm\u00E1ch"@cs . "27510" . "Tribun EU" . . "2"^^ . "Ekonomick\u00E1 soci\u00E1ln\u00ED odpov\u011Bdnost v mal\u00FDch a st\u0159edn\u00EDch firm\u00E1ch"@cs . "Trend spole\u010Densk\u00E9 odpov\u011Bdnosti podnik\u016F roste nap\u0159\u00ED\u010D cel\u00FDm sv\u011Btem. Spole\u010Densk\u00E1 odpov\u011Bdnost jako takov\u00E1 b\u00FDv\u00E1 pova\u017Eov\u00E1na za sou\u010D\u00E1st konceptu udr\u017Eiteln\u00E9ho rozvoje a b\u00FDv\u00E1 podporov\u00E1na mezin\u00E1rodn\u00EDmi organizacemi a institucemi. Pojem spole\u010Densk\u00E9 odpov\u011Bdnosti byl dlouhodob\u011B spojov\u00E1n pouze s \u010Dinnostmi velk\u00FDch n\u00E1rodn\u00EDch a transnacion\u00E1ln\u00EDch korporac\u00ED. Ale v souvislosti s globalizac\u00ED, r\u016Fstem konkurence se projevuje vliv spole\u010Densk\u00E9 odpov\u011Bdnosti tak\u00E9 v mal\u00FDch a st\u0159edn\u00EDch podnic\u00EDch. Tento nov\u00FD trend vy\u017Eaduje zm\u011Bnu z\u00E1kladn\u00EDho pohledu na to, jak\u00FDm zp\u016Fsobem podnikat a rozv\u00EDjet firemn\u00ED hodnoty. C\u00EDlem p\u0159\u00EDsp\u011Bvku je zkoum\u00E1n\u00ED CSR z hlediska ekonomick\u00E9 soci\u00E1ln\u00ED odpov\u011Bdnosti, zejm\u00E9na implementov\u00E1n\u00ED CSR do firemn\u00ED dokumentace." . "V" . "Sborn\u00EDk z mezin\u00E1rodn\u00ED v\u011Bdeck\u00E9 konference: Spole\u010Densk\u00E1 odpov\u011Bdnost firem \u2013 transfer v\u011Bdeck\u00FDch poznatk\u016F do praxe" . .