"Marketingov\u00FD management obc\u00ED, m\u011Bst a region\u016F" . "Marketing management of communities, towns and regions"@en . . . . "Marketingov\u00FD management obc\u00ED, m\u011Bst a region\u016F" . "Publikace p\u0159edstavuje hlavn\u00ED v\u00FDstup projektu WB-22-05 Ministerstva pro m\u00EDstn\u00ED rozvoj. Publikace je strukturov\u00E1na do t\u00E9matick\u00FD komplement\u00E1rn\u00EDch blok\u016F jako nap\u0159. metody v marketingov\u00E9m managementu, akt\u00E9\u0159i, institucion\u00E1ln\u00ED zabezpe\u010Den\u00ED marketingov\u00E9ho managementu, proces m\u011Bstsk\u00E9ho marketingu, typologie, mo\u017En\u00E9 oblasti aktivit marketingov\u00E9ho managementu, p\u0159\u00EDklady ?best practices?, perspektivy uplatn\u011Bn\u00ED konceptu marketingov\u00E9ho managementu v r\u00E1mci \u010CR a nab\u00EDz\u00ED logickou a konzistentn\u00ED strukturu informac\u00ED a poznatk\u016F z oblasti marketingov\u00E9ho managementu obc\u00ED, m\u011Bst a region\u016F s ohledem na specifick\u00E9 r\u00E1mcov\u00E9 podm\u00EDnky \u010Cesk\u00E9 republiky"@cs . "136"^^ . "Rumpel, Petr" . "[98D0F2642126]" . . . "Marketing management of municipalities, cities and regions"@en . "P(WB-22-05)" . . "Repronis" . "Publikace p\u0159edstavuje hlavn\u00ED v\u00FDstup projektu WB-22-05 Ministerstva pro m\u00EDstn\u00ED rozvoj. Publikace je strukturov\u00E1na do t\u00E9matick\u00FD komplement\u00E1rn\u00EDch blok\u016F jako nap\u0159. metody v marketingov\u00E9m managementu, akt\u00E9\u0159i, institucion\u00E1ln\u00ED zabezpe\u010Den\u00ED marketingov\u00E9ho managementu, proces m\u011Bstsk\u00E9ho marketingu, typologie, mo\u017En\u00E9 oblasti aktivit marketingov\u00E9ho managementu, p\u0159\u00EDklady ?best practices?, perspektivy uplatn\u011Bn\u00ED konceptu marketingov\u00E9ho managementu v r\u00E1mci \u010CR a nab\u00EDz\u00ED logickou a konzistentn\u00ED strukturu informac\u00ED a poznatk\u016F z oblasti marketingov\u00E9ho managementu obc\u00ED, m\u011Bst a region\u016F s ohledem na specifick\u00E9 r\u00E1mcov\u00E9 podm\u00EDnky \u010Cesk\u00E9 republiky" . . "Slach, Ond\u0159ej" . "Marketingov\u00FD management obc\u00ED, m\u011Bst a region\u016F" . . "432162" . "Marketingov\u00FD management obc\u00ED, m\u011Bst a region\u016F"@cs . . "Marketing management of communities, towns and regions"@en . "978-80-7368-294-1" . "136"^^ . . "Ostrava" . . "marketing; management; municipalities"@en . "17310" . "RIV/61988987:17310/07:A0800OEZ!RIV08-MMR-17310___" . . "Marketingov\u00FD management obc\u00ED, m\u011Bst a region\u016F"@cs . "3"^^ . . "RIV/61988987:17310/07:A0800OEZ" . "3"^^ . . . "Je\u017Eek, Ji\u0159\u00ED" . .