. "XVII" . "Simula\u010Dn\u00ED modely pro testov\u00E1n\u00ED strategi\u00ED marketingov\u00E9 komunikace" . "Simulation Models for Strategy Testing of Marketing Communication"@en . . . . . "31140" . . . "P(GA402/05/0502)" . "2"^^ . "Hlavn\u00ED t\u00E9mata dokumentu: syst\u00E9mov\u00E1 dynamika; simulace; model; strategie; marketing; komunikace" . . . "Mildeov\u00E1, Stanislava" . "[907628B9FECB]" . "Vojtko, V." . . "Basic themes of document: System Dynamics; Simulation; Model; Strategy; Marketing; Communication"@en . . "RIV/61384399:31140/07:00025477!RIV08-GA0-31140___" . "Marketing & komunikace" . . "RIV/61384399:31140/07:00025477" . "System Dynamics; Simulation; Model; Strategy; Marketing; Communication"@en . "Simula\u010Dn\u00ED modely pro testov\u00E1n\u00ED strategi\u00ED marketingov\u00E9 komunikace" . . "449889" . "Simula\u010Dn\u00ED modely pro testov\u00E1n\u00ED strategi\u00ED marketingov\u00E9 komunikace"@cs . "1" . . "1211-5622" . "Hlavn\u00ED t\u00E9mata dokumentu: syst\u00E9mov\u00E1 dynamika; simulace; model; strategie; marketing; komunikace"@cs . "16;17" . . "Simula\u010Dn\u00ED modely pro testov\u00E1n\u00ED strategi\u00ED marketingov\u00E9 komunikace"@cs . "CZ - \u010Cesk\u00E1 republika" . . "Simulation Models for Strategy Testing of Marketing Communication"@en . . "2"^^ . . "1"^^ .