. "Jak\u00FD je stav CSR aktivit v retailu drogistick\u00FDch \u0159et\u011Bzc\u016F v \u010CR" . . "11"^^ . . "retail performance; consumer / shoppers relevance; corporate social responsibility; retail"@en . . "Ko\u0161ice" . "Jak\u00FD je stav CSR aktivit v retailu drogistick\u00FDch \u0159et\u011Bzc\u016F v \u010CR"@cs . "Marketing mana\u017Ement, obchod a soci\u00E1lne aspekty podnikania" . "What is CSR reality within Czech drugstores retail?"@en . "Ekonomick\u00E1 univerzita v Bratislave. Podnikovohospod\u00E1rska fakulta v Ko\u0161iciach" . "Bratislava" . . . "Tento p\u0159ehled popisuje aktu\u00E1ln\u00ED postupy CSR v r\u00E1mci \u010Desk\u00E9ho maloobchodu ve sv\u011Btle evropsk\u00E9m kontextu, a to zejm\u00E9na ve srovn\u00E1n\u00ED s mate\u0159sk\u00FDmi spole\u010Dnostmi. Kde jsou um\u00EDst\u011Bny kl\u00ED\u010Dov\u00E9 indik\u00E1tory, respektive jak jsou CSR aktivity spojen\u00E9 s hlavn\u00ED obchodn\u00ED \u010Dinnost\u00ED. Kl\u00ED\u010Dovou ot\u00E1zkou z\u016Fst\u00E1v\u00E1, jak moc je to d\u016Fle\u017Eit\u00E9 z hlediska spot\u0159ebitel\u016F a jak m\u011B\u0159it potenci\u00E1ln\u00ED dopad na v\u00FDkon maloobchodn\u00EDk\u016F."@cs . "Jak\u00FD je stav CSR aktivit v retailu drogistick\u00FDch \u0159et\u011Bzc\u016F v \u010CR" . . "RIV/60461373:22340/13:43895727!RIV14-MSM-22340___" . . "V" . "978-80-225-3730-8" . "[6374135DD3D9]" . . "1"^^ . . "Jak\u00FD je stav CSR aktivit v retailu drogistick\u00FDch \u0159et\u011Bzc\u016F v \u010CR"@cs . "22340" . . "1"^^ . "Tento p\u0159ehled popisuje aktu\u00E1ln\u00ED postupy CSR v r\u00E1mci \u010Desk\u00E9ho maloobchodu ve sv\u011Btle evropsk\u00E9m kontextu, a to zejm\u00E9na ve srovn\u00E1n\u00ED s mate\u0159sk\u00FDmi spole\u010Dnostmi. Kde jsou um\u00EDst\u011Bny kl\u00ED\u010Dov\u00E9 indik\u00E1tory, respektive jak jsou CSR aktivity spojen\u00E9 s hlavn\u00ED obchodn\u00ED \u010Dinnost\u00ED. Kl\u00ED\u010Dovou ot\u00E1zkou z\u016Fst\u00E1v\u00E1, jak moc je to d\u016Fle\u017Eit\u00E9 z hlediska spot\u0159ebitel\u016F a jak m\u011B\u0159it potenci\u00E1ln\u00ED dopad na v\u00FDkon maloobchodn\u00EDk\u016F." . . "What is CSR reality within Czech drugstores retail?"@en . "This review describes current corporate social practices within Czech retail in light of European context, especially versus mother companies. Where key focus is placed, respectively how CSR activities are linked to main business area. Key question remains, how much is it relevant from consumer shopper of view and how to measure potential impact on retailers performance."@en . "Vejtruba, David" . "2013-10-24+02:00"^^ . "RIV/60461373:22340/13:43895727" . . . . . "81574" . .