"Actually there is increasingly more attention given to concentration on key customer holding because it means for enterprise in strong competitive environment reinforcement of its certainty and stability. Businessmen make use of not only well known instruments how to see in the strong competition. They try to combine and diversificate business activity to square it to union customer\u2019s need. . This contribution was processed within the Research Project of MSM 6046070906 \u201CThe economics of Czech agricultural resources and then effective use within multifunctional systems of agriculture and food\u201C, Faculty of Economics and Management, CUA in Prague." . "Determinants of consumer behaviour in good purchase in the Czech Republic"@en . "EDUCA-MaO + KMOSL TU vo Zvolene" . "Determinants of consumer behaviour in good purchase in the Czech Republic"@en . "2"^^ . . "Z(MSM6046070906)" . "416624" . "Determinanty n\u00E1kupn\u00EDho chov\u00E1n\u00ED spot\u0159ebitel\u016F p\u0159i n\u00E1kupu potravin v \u010Cesk\u00E9 republice" . . . . "Marketing a obchod \u00B407" . . "Neuvedeno, 0" . "2"^^ . "5"^^ . "RIV/60460709:41110/07:21026!RIV08-MSM-41110___" . "Determinanty n\u00E1kupn\u00EDho chov\u00E1n\u00ED spot\u0159ebitel\u016F p\u0159i n\u00E1kupu potravin v \u010Cesk\u00E9 republice" . . "Determinanty n\u00E1kupn\u00EDho chov\u00E1n\u00ED spot\u0159ebitel\u016F p\u0159i n\u00E1kupu potravin v \u010Cesk\u00E9 republice"@cs . . . "2007-11-27+01:00"^^ . . "978-80-8093-026-4" . . "72;76" . "[1AD158BB28EF]" . . "customer, goods, sales programme, competition, marketing"@en . . "TU Zvolen vo Zvolene" . "RIV/60460709:41110/07:21026" . . "Hes, Ale\u0161" . . "Actually there is increasingly more attention given to concentration on key customer holding because it means for enterprise in strong competitive environment reinforcement of its certainty and stability. Businessmen make use of not only well known instruments how to see in the strong competition. They try to combine and diversificate business activity to square it to union customer\u2019s need. . This contribution was processed within the Research Project of MSM 6046070906 \u201CThe economics of Czech agricultural resources and then effective use within multifunctional systems of agriculture and food\u201C, Faculty of Economics and Management, CUA in Prague."@cs . . . . "Hesov\u00E1, Ivana" . "Actually there is increasingly more attention given to concentration on key customer holding because it means for enterprise in strong competitive environment reinforcement of its certainty and stability. Businessmen make use of not only well known instruments how to see in the strong competition. They try to combine and diversificate business activity to square it to union customer\u2019s need. . This contribution was processed within the Research Project of MSM 6046070906 \u201CThe economics of Czech agricultural resources and then effective use within multifunctional systems of agriculture and food\u201C, Faculty of Economics and Management, CUA in Prague."@en . "41110" . . . "TU vo Zvolene" . "Determinanty n\u00E1kupn\u00EDho chov\u00E1n\u00ED spot\u0159ebitel\u016F p\u0159i n\u00E1kupu potravin v \u010Cesk\u00E9 republice"@cs .