"MAGNANIMITAS" . . . "RIV/60076658:12510/13:43885878" . "12510" . . "[D57C1BCAF4ED]" . "64932" . "RIV/60076658:12510/13:43885878!RIV14-MSM-12510___" . . . . "Status of a customer plays a key role in a given company, which can be seen in form of customer support, continuously trained personnel, customer care and a level of quality of offered services. The article deals with analysing customer relationship management in the given company and proposing changes for improvement. Analysis of customer satisfaction helped to disclose preferences of sample respondents. 35% of questioned customers would welcome to be contacted on-line by CRM personnel." . "Changes in process of customer relationship management" . . "I" . "7"^^ . "QUAERE 2013" . . . . "Status of a customer plays a key role in a given company, which can be seen in form of customer support, continuously trained personnel, customer care and a level of quality of offered services. The article deals with analysing customer relationship management in the given company and proposing changes for improvement. Analysis of customer satisfaction helped to disclose preferences of sample respondents. 35% of questioned customers would welcome to be contacted on-line by CRM personnel."@en . "Changes in process of customer relationship management"@en . "Changes in process of customer relationship management" . "978-80-905243-7-8" . "Changes in process of customer relationship management"@en . "\u0158eho\u0159, Petr" . . . . "2013-05-20+02:00"^^ . "1"^^ . "Hradec Kr\u00E1lov\u00E9" . "customer relationship management (CRM), change, process, analysis, satisfaction, online contact, human resources"@en . "Hradec Kr\u00E1lov\u00E9" . . . . . "1"^^ . . . .