. . "Geoparky - nov\u00E1 platforma region\u00E1ln\u00EDho marketingu" . "Geoparky - nov\u00E1 platforma region\u00E1ln\u00EDho marketingu"@cs . "Geoparky - nov\u00E1 platforma region\u00E1ln\u00EDho marketingu"@cs . . "[C1859D773D53]" . . "23510" . . "76546" . "P\u0159\u00EDsp\u011Bvek hodnot\u00ED potenci\u00E1l geopark\u016F pro region\u00E1ln\u00ED marketing a rozvoj geoturismu. Prezentujeme ot\u00E1zky sou\u010Dasn\u00E9ho stavu a pl\u00E1nu rozvoje geopark\u016F v \u010CR. Miniv\u00FDzkum uk\u00E1zal, \u017Ee geopraky \u010CR zat\u00EDm nejsou ve\u0159ejnosti zn\u00E1m\u00E9. Z\u00E1v\u011Bre\u010Dn\u00E1 \u010D\u00E1st komentuje marketingovu strategii geoparku GeoLoci." . . "Geoparks - a new platform of the regional marketing"@en . . . "GeoLoci; geotourism; geopark; regional marketing"@en . "RIV/49777513:23510/13:43920243!RIV14-MSM-23510___" . . . . . "1"^^ . . "RIV/49777513:23510/13:43920243" . . "1"^^ . "P\u0159\u00EDsp\u011Bvek hodnot\u00ED potenci\u00E1l geopark\u016F pro region\u00E1ln\u00ED marketing a rozvoj geoturismu. Prezentujeme ot\u00E1zky sou\u010Dasn\u00E9ho stavu a pl\u00E1nu rozvoje geopark\u016F v \u010CR. Miniv\u00FDzkum uk\u00E1zal, \u017Ee geopraky \u010CR zat\u00EDm nejsou ve\u0159ejnosti zn\u00E1m\u00E9. Z\u00E1v\u011Bre\u010Dn\u00E1 \u010D\u00E1st komentuje marketingovu strategii geoparku GeoLoci."@cs . . "Kopp, Jan" . "This paper evaluates the potential of geoparks for the regional marketing and geotourism development. We present qustions about the current state and development plan of geoparks in the Czech Republic. Small research demonstrates that geoparks project isn't commonly known among general public in the Czech Republic. Final part of the paper comments marketing strategy of the National Geopark GeoLoci."@en . . "V" . "Geoparks - a new platform of the regional marketing"@en . "Geoparky - nov\u00E1 platforma region\u00E1ln\u00EDho marketingu" .