"3"^^ . . . "2" . "Models of Consumer\u00B4s Choice" . . . "Severov\u00E1, Lucie" . . . . "The article is concerned with the consumer\u2019s choice models and with the determining factors of his/her behaviour particularly according to the attitudes of a neoclassical theory and its modern modifications, which are compared with the concepts of other authors. It contents a short summary of important concepts of a consumer\u2019s choice analysis. The goal of the article is to give a basic survey of attitudes to the analysis of consumer\u2019s behaviour. However, it is especially concerned with the possibilities of the marginalist analytical apparatus use in a consumer\u2019s choice."@en . . "000321226000001" . . "Models of Consumer\u00B4s Choice"@en . . "2013" . . . "Models of Consumer\u00B4s Choice" . . "1212-3609" . "Models of Consumer\u00B4s Choice"@en . . "P(WD-37-07-2), S" . . . "cardinalism, ordinalism, neoclassical theory, institutionalism, equilibrium, marginalist analysis"@en . . . "E+M Ekonomie a Management" . "89071" . . "The article is concerned with the consumer\u2019s choice models and with the determining factors of his/her behaviour particularly according to the attitudes of a neoclassical theory and its modern modifications, which are compared with the concepts of other authors. It contents a short summary of important concepts of a consumer\u2019s choice analysis. The goal of the article is to give a basic survey of attitudes to the analysis of consumer\u2019s behaviour. However, it is especially concerned with the possibilities of the marginalist analytical apparatus use in a consumer\u2019s choice." . "1"^^ . "[BB9B57DC4C47]" . "RIV/25619161:_____/13:#0000088" . . "RIV/25619161:_____/13:#0000088!RIV14-MMR-25619161" . "6"^^ . "CZ - \u010Cesk\u00E1 republika" .