"118"^^ . "sv. 1" . "public services; customer satisfaction measurement"@en . "Luk\u00E1\u0161ov\u00E1, R\u016F\u017Eena" . "Postup v\u00FDzkumu a metody sb\u011Bru v\u00FDzkumn\u00FDch dat"@cs . "Postup v\u00FDzkumu a metody sb\u011Bru v\u00FDzkumn\u00FDch dat" . "18"^^ . . . . "RIV/00216224:14560/09:00029825!RIV10-GA0-14560___" . "Postup v\u00FDzkumu a metody sb\u011Bru v\u00FDzkumn\u00FDch dat" . "14560" . . "Research procedure and data collection methods"@en . . . "The book chapter deals with the introductory phase of customer satisfaction research - the formulation of research aims and the selection of research methods. The qualitative and quantitative methods of data collection have been characterized and their advantages and limitations formulated."@en . . "Masarykova univerzita, Ekonomicko.spr\u00E1vn\u00ED fakulta" . "Postup v\u00FDzkumu a metody sb\u011Bru v\u00FDzkumn\u00FDch dat"@cs . . "Brno" . . "334740" . "Luk\u00E1\u0161ov\u00E1, R. a kol. M\u011B\u0159en\u00ED spokojenosti ob\u010Dan\u016F s ve\u0159ejn\u00FDmi slu\u017Ebami jako sou\u010D\u00E1st \u0159\u00EDzen\u00ED kvality v organizac\u00EDch ve\u0159ejn\u00E9ho sektoru" . "Kapitola knihy se zab\u00FDv\u00E1 p\u0159\u00EDpravnou f\u00E1z\u00ED v\u00FDzkumu spokojenosti z\u00E1kazn\u00EDk\u016F, tj. formulac\u00ED c\u00EDl\u016F a volbou v\u00FDzkumn\u00FDch metod. Podrobn\u011B jsou charakterizov\u00E1ny kvalitativn\u00ED a kvantitativn\u00ED metody sb\u011Bru v\u00FDzkumn\u00FDch dat a jejich p\u0159ednosti a omezen\u00ED." . . . "RIV/00216224:14560/09:00029825" . . "978-80-210-5112-6" . "1"^^ . "Kapitola knihy se zab\u00FDv\u00E1 p\u0159\u00EDpravnou f\u00E1z\u00ED v\u00FDzkumu spokojenosti z\u00E1kazn\u00EDk\u016F, tj. formulac\u00ED c\u00EDl\u016F a volbou v\u00FDzkumn\u00FDch metod. Podrobn\u011B jsou charakterizov\u00E1ny kvalitativn\u00ED a kvantitativn\u00ED metody sb\u011Bru v\u00FDzkumn\u00FDch dat a jejich p\u0159ednosti a omezen\u00ED."@cs . . "P(GA402/07/1486)" . "1"^^ . . "Research procedure and data collection methods"@en . "[A86343D049AB]" .