. "14510" . . "Publikace je ur\u010Dena student\u016Fm magistersk\u00E9ho studia. Materi\u00E1l je strukturov\u00E1n do 3 kapitol a jeho sou\u010D\u00E1st\u00ED jsou kontroln\u00ED ot\u00E1zky. Tento e-learningov\u00FD materi\u00E1l obsahuje 13x obraz. dokumentaci (fotografie, grafy, sch\u00E9mata a tabulky) a 1 soubor ke sta\u017Een\u00ED. Obsahem t\u00E9to elektronick\u00E9 v\u00FDukov\u00E9 publikace je \u00FAvod do marketingu pro obor ASEBS."@cs . . . . "Publication is intended for Master\u00B4s degree students. Material consists of 3 chapters and test questions. This e-learning material includes 13 images (photos, graphs, schemes and tables) and 1 file to download. This electronic teaching material provides the introduction to marketing in the field of ASEBS (Applied sport education of security bodies)."@en . "1"^^ . . "Marketing ASEBS"@cs . . . . . . "1"^^ . . "Racek, Old\u0159ich" . . . . "Publikace je ur\u010Dena student\u016Fm magistersk\u00E9ho studia. Materi\u00E1l je strukturov\u00E1n do 3 kapitol a jeho sou\u010D\u00E1st\u00ED jsou kontroln\u00ED ot\u00E1zky. Tento e-learningov\u00FD materi\u00E1l obsahuje 13x obraz. dokumentaci (fotografie, grafy, sch\u00E9mata a tabulky) a 1 soubor ke sta\u017Een\u00ED. Obsahem t\u00E9to elektronick\u00E9 v\u00FDukov\u00E9 publikace je \u00FAvod do marketingu pro obor ASEBS." . "Marketing ASEBS" . "http://www.fsps.muni.cz/impact/marketing-asebs/" . "RIV/00216224:14510/14:00079857!RIV15-MSM-14510___" . . "Marketing ASEBS"@en . . . "Marketing ASEBS" . . . "[DC134A62A14D]" . "27435" . "Marketing ASEBS"@cs . . "RIV/00216224:14510/14:00079857" . "Marketing ASEBS"@en . "Marketing; need; macroenvironment; microenvironment; targeted marketing; market segmentation; product; price; distributions; communication mix"@en . "O" .