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Statements

Subject Item
n2:RIV%2F70883521%3A28120%2F13%3A43870670%21RIV14-GA0-28120___
rdf:type
n6:Vysledek skos:Concept
dcterms:description
The paper deals with Internet influence on consumer behaviour in general and then in the Czech Republic. The Czech Republic is counted among post communists countries where the Internet influence on consumer behaviour is most visible. The economy development was focused not only on traditional business but in the same time period the Internet and its services were developed as well. On the other hand the paper describes the Internet influence on traditional marketing mix and its 4Ps. This paper presents results of project financed by Czech Science Foundation P403/11/P175: The factors influencing customer’s on-line behaviour in e-commerce environment on B2C and B2B markets in the Czech Republic. The paper deals with Internet influence on consumer behaviour in general and then in the Czech Republic. The Czech Republic is counted among post communists countries where the Internet influence on consumer behaviour is most visible. The economy development was focused not only on traditional business but in the same time period the Internet and its services were developed as well. On the other hand the paper describes the Internet influence on traditional marketing mix and its 4Ps. This paper presents results of project financed by Czech Science Foundation P403/11/P175: The factors influencing customer’s on-line behaviour in e-commerce environment on B2C and B2B markets in the Czech Republic.
dcterms:title
Internet and Its Influence on Consumer Behaviour: Czech Republic Application Internet and Its Influence on Consumer Behaviour: Czech Republic Application
skos:prefLabel
Internet and Its Influence on Consumer Behaviour: Czech Republic Application Internet and Its Influence on Consumer Behaviour: Czech Republic Application
skos:notation
RIV/70883521:28120/13:43870670!RIV14-GA0-28120___
n6:predkladatel
n16:orjk%3A28120
n3:aktivita
n7:P
n3:aktivity
P(GPP403/11/P175)
n3:dodaniDat
n17:2014
n3:domaciTvurceVysledku
n14:5345170
n3:druhVysledku
n18:D
n3:duvernostUdaju
n12:S
n3:entitaPredkladatele
n19:predkladatel
n3:idSjednocenehoVysledku
80836
n3:idVysledku
RIV/70883521:28120/13:43870670
n3:jazykVysledku
n22:eng
n3:klicovaSlova
Marketing, Internet, internet shop, e-shop, consumer buying behaviour
n3:klicoveSlovo
n5:e-shop n5:Marketing n5:internet%20shop n5:Internet n5:consumer%20buying%20behaviour
n3:kontrolniKodProRIV
[19E1DFF89B25]
n3:mistoKonaniAkce
Řím
n3:mistoVydani
Řím
n3:nazevZdroje
Creating Global Competitive Economies: 2020 Vision Planning & Implementation
n3:obor
n4:AE
n3:pocetDomacichTvurcuVysledku
1
n3:pocetTvurcuVysledku
1
n3:projekt
n8:GPP403%2F11%2FP175
n3:rokUplatneniVysledku
n17:2013
n3:tvurceVysledku
Pilík, Michal
n3:typAkce
n21:EUR
n3:zahajeniAkce
2013-11-13+01:00
s:numberOfPages
10
n13:hasPublisher
IBIMA Publishing
n10:isbn
978-0-9860419-1-4
n20:organizacniJednotka
28120