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Statements

Subject Item

n2:RIV%2F62156489%3A43110%2F09%3A00144161%21RIV10-MSM-43110___

rdf:type

n5:Vysledek skos:Concept

dcterms:description

Tourism is a significant tool of prosperity in not only well-known tourist destinations, but it is also an important potential development element in not so developed rural regions. In the Czech Republic the field of region development and managing destinations started developing in the second half of the 1990s. Organizing tourism is in the phase of building and it passes through natural development. Strong competition between individual destinations imposes natural pressures on creating marketing managements of these destinations and such offer of products that perfectly come up to tourists' expectations. Together with increasing requirements, the demands on quality and well-prepared destinations within home tourism revive. In the final consequence, the level of destination management influences the increase in marketability and attendance of the region. The paper outline the main theoretical basis, principles and tools of destination management and subsequently it summarizes the results of the anal Tourism is a significant tool of prosperity in not only well-known tourist destinations, but it is also an important potential development element in not so developed rural regions. In the Czech Republic the field of region development and managing destinations started developing in the second half of the 1990s. Organizing tourism is in the phase of building and it passes through natural development. Strong competition between individual destinations imposes natural pressures on creating marketing managements of these destinations and such offer of products that perfectly come up to tourists' expectations. Together with increasing requirements, the demands on quality and well-prepared destinations within home tourism revive. In the final consequence, the level of destination management influences the increase in marketability and attendance of the region. The paper outline the main theoretical basis, principles and tools of destination management and subsequently it summarizes the results of the anal

dcterms:title

The Level of Destination Management in The South-Moravian Region The Level of Destination Management in The South-Moravian Region

skos:prefLabel

The Level of Destination Management in The South-Moravian Region The Level of Destination Management in The South-Moravian Region

skos:notation

RIV/62156489:43110/09:00144161!RIV10-MSM-43110___

n3:aktivita

n20:Z

n3:aktivity

Z(MSM6215648904)

n3:dodaniDat

n9:2010

n3:domaciTvurceVysledku

n7:1025554 n7:1713094

n3:druhVysledku

n10:D

n3:duvernostUdaju

n18:S

n3:entitaPredkladatele

n19:predkladatel

n3:idSjednocenehoVysledku

323662

n3:idVysledku

RIV/62156489:43110/09:00144161

n3:jazykVysledku

n13:eng

n3:klicovaSlova

destination management; partnership; destination management company; tourism development; South-Moravian region

n3:klicoveSlovo

n11:partnership n11:destination%20management%20company n11:tourism%20development n11:South-Moravian%20region n11:destination%20management

n3:kontrolniKodProRIV

[506B7A117538]

n3:mistoVydani

Brno

n3:nazevZdroje

V. International Conference on Applied Business Research

n3:obor

n17:AH

n3:pocetDomacichTvurcuVysledku

2

n3:pocetTvurcuVysledku

2

n3:rokUplatneniVysledku

n9:2009

n3:tvurceVysledku

Vajčnerová, Ida Ryglová, Kateřina

n3:zamer

n4:MSM6215648904

s:numberOfPages

6

n16:hasPublisher

Mendelova zemědělská a lesnická univerzita v Brně

n6:isbn

978-80-7375-324-5

n15:organizacniJednotka

43110