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Statements

Subject Item
n2:RIV%2F61384399%3A31160%2F14%3A00044172%21RIV15-MSM-31160___
rdf:type
skos:Concept n12:Vysledek
rdfs:seeAlso
http://www.scopus.com/inward/record.url?eid=2-s2.0-84906278570&partnerID=40&md5=1f2f769db5a5f75d1afa9ed8faf8d038
dcterms:description
Main topics of the document: television; targeting; differentiation; audience selection; Czech Republic Main topics of the document: television; targeting; differentiation; audience selection; Czech Republic
dcterms:title
Reaching Specific Audiences by Television Advertising Scheduling - the Case of the Czech Republic Reaching Specific Audiences by Television Advertising Scheduling - the Case of the Czech Republic
skos:prefLabel
Reaching Specific Audiences by Television Advertising Scheduling - the Case of the Czech Republic Reaching Specific Audiences by Television Advertising Scheduling - the Case of the Czech Republic
skos:notation
RIV/61384399:31160/14:00044172!RIV15-MSM-31160___
n3:aktivita
n16:S
n3:aktivity
S
n3:dodaniDat
n8:2015
n3:domaciTvurceVysledku
n5:5144949 n5:7423993
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n18:D
n3:duvernostUdaju
n10:S
n3:entitaPredkladatele
n21:predkladatel
n3:idSjednocenehoVysledku
41414
n3:idVysledku
RIV/61384399:31160/14:00044172
n3:jazykVysledku
n17:eng
n3:klicovaSlova
television; targeting; differentiation; audience selection; Czech Republic
n3:klicoveSlovo
n4:television n4:Czech%20Republic n4:targeting n4:audience%20selection n4:differentiation
n3:kontrolniKodProRIV
[7C4DF81E7A2A]
n3:mistoKonaniAkce
Valencia, Spain
n3:mistoVydani
USA
n3:nazevZdroje
Vision 2020: Sustainable Growth, Economic Development, and Global Competitiveness
n3:obor
n13:AE
n3:pocetDomacichTvurcuVysledku
2
n3:pocetTvurcuVysledku
2
n3:rokUplatneniVysledku
n8:2014
n3:tvurceVysledku
Kincl, Tomáš Novák, Michal
n3:typAkce
n14:WRD
n3:wos
000339308100133
n3:zahajeniAkce
2014-05-13+02:00
s:numberOfPages
10
n20:hasPublisher
International Business Information Management Association (IBIMA)
n7:isbn
978-0-9860419-2-1
n11:organizacniJednotka
31160