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Statements

Subject Item
n2:RIV%2F61384399%3A31160%2F11%3A00038705%21RIV14-MSM-31160___
rdf:type
n12:Vysledek skos:Concept
dcterms:description
Main topics of the document: culture; webdesign; automated tool; testing; marketers; intercultural marketing Main topics of the document: culture; webdesign; automated tool; testing; marketers; intercultural marketing
dcterms:title
Online Beer Marketing across Brands and Cultures: Evidence from Automated User Analysis Online Beer Marketing across Brands and Cultures: Evidence from Automated User Analysis
skos:prefLabel
Online Beer Marketing across Brands and Cultures: Evidence from Automated User Analysis Online Beer Marketing across Brands and Cultures: Evidence from Automated User Analysis
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RIV/61384399:31160/11:00038705!RIV14-MSM-31160___
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218362
n4:idVysledku
RIV/61384399:31160/11:00038705
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culture; webdesign; automated tool; testing; marketers; intercultural marketing
n4:klicoveSlovo
n9:webdesign n9:testing n9:automated%20tool n9:culture n9:intercultural%20marketing n9:marketers
n4:kontrolniKodProRIV
[022707D40A7A]
n4:mistoKonaniAkce
Boston
n4:mistoVydani
Atlanta
n4:nazevZdroje
Proceedings of the 42nd Annual Meeting of the Decision Sciences Institute
n4:obor
n16:AE
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1
n4:pocetTvurcuVysledku
2
n4:rokUplatneniVysledku
n14:2011
n4:tvurceVysledku
Štrach, P. Kincl, Tomáš
n4:typAkce
n10:WRD
n4:zahajeniAkce
2011-11-19+01:00
s:numberOfPages
6
n3:hasPublisher
The Decision Sciences Institute
n15:isbn
978-1-61839-445-3
n7:organizacniJednotka
31160