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Statements

Subject Item
n2:RIV%2F60461373%3A22340%2F13%3A43895548%21RIV14-MSM-22340___
rdf:type
n3:Vysledek skos:Concept
rdfs:seeAlso
http://www.agriculturejournals.cz/publicFiles/96884.pdf
dcterms:description
Organic foods are grown using the principles of organic agriculture that are produced, processed and packaged without using chemicals. They have been accepted due to their several perceived benefits over the conventional food. Health aspects of organic food are, in addition to the ethical, environmental, hedonic and %22feel good%22 aspects, the main benefits that the consumers appreciate in organic food. This paper presents the results of a quantitative survey in the Czech organic food market. By using the factor analysis, it showed that the consumer perception of the health benefits of organic food can be viewed from several different angles. There were found three factors that explain 58.42% of variability, which are, based on their relationship with the original items, interpreted as the %22knowledge and responsibility%22, %22being aware, but lax%22 and %22health is important, but not related to food%22. The first factor contains enough knowledge related to the health care, the conviction of the importance of food choice regarding health and the active interest and effort to do something for one?s health. The second factor contains enough knowledge related to health care, but is lacking the interest to apply the knowledge and to do something for one?s health, and the third factor contains the conviction that health is an important asset, but the perception of the connection between one's health and food is absent. Organic foods are grown using the principles of organic agriculture that are produced, processed and packaged without using chemicals. They have been accepted due to their several perceived benefits over the conventional food. Health aspects of organic food are, in addition to the ethical, environmental, hedonic and %22feel good%22 aspects, the main benefits that the consumers appreciate in organic food. This paper presents the results of a quantitative survey in the Czech organic food market. By using the factor analysis, it showed that the consumer perception of the health benefits of organic food can be viewed from several different angles. There were found three factors that explain 58.42% of variability, which are, based on their relationship with the original items, interpreted as the %22knowledge and responsibility%22, %22being aware, but lax%22 and %22health is important, but not related to food%22. The first factor contains enough knowledge related to the health care, the conviction of the importance of food choice regarding health and the active interest and effort to do something for one?s health. The second factor contains enough knowledge related to health care, but is lacking the interest to apply the knowledge and to do something for one?s health, and the third factor contains the conviction that health is an important asset, but the perception of the connection between one's health and food is absent.
dcterms:title
Consumers' perception of the health aspects of organic food Consumers' perception of the health aspects of organic food
skos:prefLabel
Consumers' perception of the health aspects of organic food Consumers' perception of the health aspects of organic food
skos:notation
RIV/60461373:22340/13:43895548!RIV14-MSM-22340___
n3:predkladatel
n16:orjk%3A22340
n4:aktivita
n13:V
n4:aktivity
V
n4:cisloPeriodika
7
n4:dodaniDat
n15:2014
n4:domaciTvurceVysledku
n11:1486128
n4:druhVysledku
n19:J
n4:duvernostUdaju
n10:S
n4:entitaPredkladatele
n7:predkladatel
n4:idSjednocenehoVysledku
66828
n4:idVysledku
RIV/60461373:22340/13:43895548
n4:jazykVysledku
n18:eng
n4:klicovaSlova
quantitative research; marketing mix; factor analysis; consumer behaviour
n4:klicoveSlovo
n5:consumer%20behaviour n5:factor%20analysis n5:quantitative%20research n5:marketing%20mix
n4:kodStatuVydavatele
CZ - Česká republika
n4:kontrolniKodProRIV
[519DDA5C2A9A]
n4:nazevZdroje
Agricultural Economics
n4:obor
n12:AE
n4:pocetDomacichTvurcuVysledku
1
n4:pocetTvurcuVysledku
2
n4:rokUplatneniVysledku
n15:2013
n4:svazekPeriodika
59
n4:tvurceVysledku
Kutnohorská, Olga Tomšík, P.
n4:wos
000322514200001
s:issn
0139-570X
s:numberOfPages
7
n6:organizacniJednotka
22340