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Statements

Subject Item
n2:RIV%2F49777513%3A23330%2F07%3A00000122%21RIV08-MSM-23330___
rdf:type
n9:Vysledek skos:Concept
dcterms:description
Text se věnuje v širších souvislostech okolnostem zrodu a vymezení metody zaměřovaného interview a tzv. focus groups. Ačkoli je metoda zaměřovaného interview, vytvořená Robertem K. Mertonem, často s focus groups ztotožňována, autor textu zdůrazňuje, že focus groups jsou dědictvím dvou odlišných myšlenkových zdrojů, spíše než čistým dědictvím Mertonovi metody. Text se věnuje v širších souvislostech okolnostem zrodu a vymezení metody zaměřovaného interview a tzv. focus groups. Ačkoli je metoda zaměřovaného interview, vytvořená Robertem K. Mertonem, často s focus groups ztotožňována, autor textu zdůrazňuje, že focus groups jsou dědictvím dvou odlišných myšlenkových zdrojů, spíše než čistým dědictvím Mertonovi metody. The article attempts to examine broadly the origin and the application of the focussed interview method which was developed by Robert K. Merton in the 1940´s during his cooperation with Paul Lazarsfeld in the field of communication research. Although this method is frequently confused with so-called focus groups, author argues that the focus groups are rather legacy of the two different methodological sources than continuation of Merton’s method. The overview of the focus groups evolution is provided as starting point for further description. Next to this, author describes closely the circumstances of Merton’s contribution to communication research and the birth of the focused interview. Following part is devoted to description of the method developed by Merton and his colleagues and to it’s practical application. Finally, the differences between both methods are pointed out and the critiques of the focus groups are discussed.
dcterms:title
Focussed Interview and Focus Groups Zaměřované interview a focus groups Zaměřované interview a focus groups
skos:prefLabel
Focussed Interview and Focus Groups Zaměřované interview a focus groups Zaměřované interview a focus groups
skos:notation
RIV/49777513:23330/07:00000122!RIV08-MSM-23330___
n4:strany
1
n4:aktivita
n17:S
n4:aktivity
S
n4:cisloPeriodika
0
n4:dodaniDat
n16:2008
n4:domaciTvurceVysledku
n13:5947081
n4:druhVysledku
n14:J
n4:duvernostUdaju
n8:S
n4:entitaPredkladatele
n7:predkladatel
n4:idSjednocenehoVysledku
461841
n4:idVysledku
RIV/49777513:23330/07:00000122
n4:jazykVysledku
n10:cze
n4:klicovaSlova
methodology; qualitative research; focus groups; focused interview; Robert K. Merton
n4:klicoveSlovo
n5:Robert%20K.%20Merton n5:focus%20groups n5:qualitative%20research n5:methodology n5:focused%20interview
n4:kodStatuVydavatele
CZ - Česká republika
n4:kontrolniKodProRIV
[4418EA4D1B32]
n4:nazevZdroje
AntropoWebzin
n4:obor
n15:AO
n4:pocetDomacichTvurcuVysledku
1
n4:pocetTvurcuVysledku
1
n4:rokUplatneniVysledku
n16:2007
n4:svazekPeriodika
3
n4:tvurceVysledku
Toušek, Ladislav
s:issn
1801-8807
s:numberOfPages
2
n11:organizacniJednotka
23330