This HTML5 document contains 43 embedded RDF statements represented using HTML+Microdata notation.

The embedded RDF content will be recognized by any processor of HTML5 Microdata.

Namespace Prefixes

PrefixIRI
n11http://linked.opendata.cz/ontology/domain/vavai/riv/typAkce/
dctermshttp://purl.org/dc/terms/
n19http://purl.org/net/nknouf/ns/bibtex#
n6http://localhost/temp/predkladatel/
n20http://linked.opendata.cz/resource/domain/vavai/riv/tvurce/
n14http://linked.opendata.cz/resource/domain/vavai/projekt/
n10http://linked.opendata.cz/ontology/domain/vavai/
shttp://schema.org/
skoshttp://www.w3.org/2004/02/skos/core#
n3http://linked.opendata.cz/ontology/domain/vavai/riv/
n2http://linked.opendata.cz/resource/domain/vavai/vysledek/
rdfhttp://www.w3.org/1999/02/22-rdf-syntax-ns#
n5http://linked.opendata.cz/resource/domain/vavai/vysledek/RIV%2F00216305%3A26510%2F03%3APU43453%21RIV%2F2004%2FGA0%2F265104%2FN/
n16http://linked.opendata.cz/ontology/domain/vavai/riv/klicoveSlovo/
n15http://linked.opendata.cz/ontology/domain/vavai/riv/duvernostUdaju/
xsdhhttp://www.w3.org/2001/XMLSchema#
n17http://linked.opendata.cz/ontology/domain/vavai/riv/jazykVysledku/
n12http://linked.opendata.cz/ontology/domain/vavai/riv/aktivita/
n13http://linked.opendata.cz/ontology/domain/vavai/riv/obor/
n4http://linked.opendata.cz/ontology/domain/vavai/riv/druhVysledku/
n9http://reference.data.gov.uk/id/gregorian-year/

Statements

Subject Item
n2:RIV%2F00216305%3A26510%2F03%3APU43453%21RIV%2F2004%2FGA0%2F265104%2FN
rdf:type
n10:Vysledek skos:Concept
dcterms:description
The objective of this article is theoretical delimitation of the term of marketing culture and formation of the background for its research from the point of long-term development of the company. Lately, possibilities how to guarantee sustainable development of companies are sought more and more frequently. In case of marketing culture it concerns the fact that just this culture could integrate - with its basic postulates determining the relation to environment – the individual sub-cultures in the organnization and, consequently, to form space for successful functioning of companies. The article has been prepared within the framework of the solution to research with the title %22Organization Culture of Czech Companies“ (GA 402/02/0114). The objective of this article is theoretical delimitation of the term of marketing culture and formation of the background for its research from the point of long-term development of the company. Lately, possibilities how to guarantee sustainable development of companies are sought more and more frequently. In case of marketing culture it concerns the fact that just this culture could integrate - with its basic postulates determining the relation to environment – the individual sub-cultures in the organnization and, consequently, to form space for successful functioning of companies. The article has been prepared within the framework of the solution to research with the title %22Organization Culture of Czech Companies“ (GA 402/02/0114).
dcterms:title
The role of marketing culture in the context of suistainable company development The role of marketing culture in the context of suistainable company development The role of marketing culture in the context of suistainable company development
skos:prefLabel
The role of marketing culture in the context of suistainable company development The role of marketing culture in the context of suistainable company development The role of marketing culture in the context of suistainable company development
skos:notation
RIV/00216305:26510/03:PU43453!RIV/2004/GA0/265104/N
n3:strany
xxx
n3:aktivita
n12:P
n3:aktivity
P(GA402/02/0114)
n3:dodaniDat
n9:2004
n3:domaciTvurceVysledku
n20:4729161
n3:druhVysledku
n4:D
n3:duvernostUdaju
n15:S
n3:entitaPredkladatele
n5:predkladatel
n3:idSjednocenehoVysledku
625899
n3:idVysledku
RIV/00216305:26510/03:PU43453
n3:jazykVysledku
n17:cze
n3:klicovaSlova
marketing culture, company development, suistainable development
n3:klicoveSlovo
n16:suistainable%20development n16:company%20development n16:marketing%20culture
n3:kontrolniKodProRIV
[2A75103433BB]
n3:mistoKonaniAkce
Riga, Lotyšsko
n3:mistoVydani
NEUVEDEN
n3:nazevZdroje
Proceeding of 5th Annual International Conference Conditions of suistainable development: new challenges and prospects
n3:obor
n13:AH
n3:pocetDomacichTvurcuVysledku
1
n3:pocetTvurcuVysledku
1
n3:pocetUcastnikuAkce
0
n3:pocetZahranicnichUcastnikuAkce
0
n3:projekt
n14:GA402%2F02%2F0114
n3:rokUplatneniVysledku
n9:2003
n3:tvurceVysledku
Šimberová, Iveta
n3:typAkce
n11:EUR
n3:zahajeniAkce
2003-09-11+02:00
s:numberOfPages
14
n19:hasPublisher
Neuveden
n6:organizacniJednotka
26510