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  • Příspěvek je zaměřen na analýzu struktury maloobchodního trhu podle různých kritérií (tržby, země původu, maloobchodní formáty) a hlavní klíčová rizika, kterým čelí světoví maloobchodníci. Maloobchodní trh nových členských zemí EU dosáhl fáze saturace, která byla způsobena především rychlou expanzí mezinárodních řetězců. Současná situace maloobchodního trhu je skutečně kritická. Tržby většiny největších maloobchodních řetězců stagnují, a to nejen v České republice, ale také na nejrozvinutějších trzích EU. Nicméně se stále objevují nové oblasti prodeje. (cs)
  • The paper deal with analysis of retail market structure according to various criterions (sales, country of origin, retail formats) and main key risks facing global retailers. Retail market of new EU member countries has reached the saturation phase caused mainly by the fast expansion of international chains. The current retail market situation is really critical. The sales of the majority of the biggest retail chains are stagnating, not only in Czechia, but also in the most developed EU markets. However, new selling areas are still growing.
  • The paper deal with analysis of retail market structure according to various criterions (sales, country of origin, retail formats) and main key risks facing global retailers. Retail market of new EU member countries has reached the saturation phase caused mainly by the fast expansion of international chains. The current retail market situation is really critical. The sales of the majority of the biggest retail chains are stagnating, not only in Czechia, but also in the most developed EU markets. However, new selling areas are still growing. (en)
Title
  • Structure and Situation of Global Retail Market
  • Structure and Situation of Global Retail Market (en)
  • Struktura a situace světového maloobchodního trhu (cs)
skos:prefLabel
  • Structure and Situation of Global Retail Market
  • Structure and Situation of Global Retail Market (en)
  • Struktura a situace světového maloobchodního trhu (cs)
skos:notation
  • RIV/62156489:43110/06:00098423!RIV07-MSM-43110___
http://linked.open.../vavai/riv/strany
  • 890;903
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  • Z(MSM6215648904)
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  • 501972
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  • RIV/62156489:43110/06:00098423
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  • brand management; consumer product; global economy; global supply chain; operational format; retail (en)
http://linked.open.../riv/klicoveSlovo
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  • [CFE266688604]
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  • Brno
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  • Brno
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  • BICABR 2006
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  • Záboj, Marek
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  • Mendelova zemědělská a lesnická univerzita v Brně. Provozně ekonomická fakulta
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  • 80-7157-985-8
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  • 43110
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