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An Entity of Type : http://linked.opendata.cz/ontology/domain/vavai/Vysledek, within Data Space : linked.opendata.cz associated with source document(s)

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Description
  • An influence of visual presentation has been modelled and explained in a number of research studies. The aim of this paper is thus to analyse influence of online visual presentation of language schools` services and specific factors on decision-making process of consumers in case of online and offline purchase of services. Qualitative research results help explain how visual presentation itself and its attributes are perceived by consumers and how it effects their purchase behaviour in order to optimise online visual presentation of services.
  • An influence of visual presentation has been modelled and explained in a number of research studies. The aim of this paper is thus to analyse influence of online visual presentation of language schools` services and specific factors on decision-making process of consumers in case of online and offline purchase of services. Qualitative research results help explain how visual presentation itself and its attributes are perceived by consumers and how it effects their purchase behaviour in order to optimise online visual presentation of services. (en)
Title
  • An Analysis of Online Visual Presentation of Language Schools’ Services
  • An Analysis of Online Visual Presentation of Language Schools’ Services (en)
skos:prefLabel
  • An Analysis of Online Visual Presentation of Language Schools’ Services
  • An Analysis of Online Visual Presentation of Language Schools’ Services (en)
skos:notation
  • RIV/61989100:27510/12:86079381!RIV13-MSM-27510___
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  • 121882
http://linked.open...ai/riv/idVysledku
  • RIV/61989100:27510/12:86079381
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • Visual presentation, online purchase of services, qualitative research, language schools` services (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...odStatuVydavatele
  • CZ - Česká republika
http://linked.open...ontrolniKodProRIV
  • [A97E0DF166DF]
http://linked.open...i/riv/nazevZdroje
  • ECON '12
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
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  • 21
http://linked.open...iv/tvurceVysledku
  • Hoďáková, Martina
  • Sobková, Lucie
issn
  • 1803-3865
number of pages
http://localhost/t...ganizacniJednotka
  • 27510
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