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rdf:type
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Description
| - The main objective of the book “International Marketing: Within and Beyond Visegrad Borders” is to provide a comprehensive overview on the topic of international marketing from the viewpoint of issues related to the V4 countries, namely the Czech Republic, Hungary, Poland and Slovakia. The book contains issues related to international marketing as well as practical and deeper insights from V4 countries and global perspective in each chapter, some of them illustrated on case studies originated from this region.
- The main objective of the book “International Marketing: Within and Beyond Visegrad Borders” is to provide a comprehensive overview on the topic of international marketing from the viewpoint of issues related to the V4 countries, namely the Czech Republic, Hungary, Poland and Slovakia. The book contains issues related to international marketing as well as practical and deeper insights from V4 countries and global perspective in each chapter, some of them illustrated on case studies originated from this region. (en)
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Title
| - International marketing - within and beyond Visegrad borders
- International marketing - within and beyond Visegrad borders (en)
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skos:prefLabel
| - International marketing - within and beyond Visegrad borders
- International marketing - within and beyond Visegrad borders (en)
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skos:notation
| - RIV/60460709:41110/14:64682!RIV15-MSM-41110___
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http://linked.open...avai/riv/aktivita
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http://linked.open...avai/riv/aktivity
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http://linked.open...vai/riv/dodaniDat
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http://linked.open...aciTvurceVysledku
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http://linked.open.../riv/druhVysledku
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http://linked.open...iv/duvernostUdaju
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http://linked.open...titaPredkladatele
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http://linked.open...dnocenehoVysledku
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http://linked.open...ai/riv/idVysledku
| - RIV/60460709:41110/14:64682
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http://linked.open...riv/jazykVysledku
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http://linked.open.../riv/klicovaSlova
| - Marketing, international, Visegrad coutries, specifics, differencies (en)
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http://linked.open.../riv/klicoveSlovo
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http://linked.open...ontrolniKodProRIV
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http://linked.open...i/riv/mistoVydani
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http://linked.open...vEdiceCisloSvazku
| - Nezadana edice, ktera je pro kontrolu moc dlouha
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http://linked.open...i/riv/nazevZdroje
| - International marketing - within and beyond Visegrad borders
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http://linked.open...in/vavai/riv/obor
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http://linked.open...ichTvurcuVysledku
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http://linked.open...v/pocetStranKnihy
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http://linked.open...cetTvurcuVysledku
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http://linked.open...UplatneniVysledku
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http://linked.open...iv/tvurceVysledku
| - Smutka, Luboš
- Kádeková, Zdenka
- Nagyová, Ludmila
- Přibyl, Martin
- Maitah, Mansoor
- Horská, Elena
- Gálová, Jana
- Krasnodebski, Andrzej
- Matysik-Pejas, Renata
- Omarkulova, Meruert
- Paluchová, Johana
- Prokeinová, Renáta
- Szabo, Zoltán
- Wach, Krzysztof
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number of pages
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http://purl.org/ne...btex#hasPublisher
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https://schema.org/isbn
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http://localhost/t...ganizacniJednotka
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