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rdf:type
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Description
| - This paper is focused on interesting foreign experiences in marketing research. Customer satisfaction in the large-scale retail units in particular. It focuses specifically on the comparison of customer satisfaction with sales volume, collecting data and finding the crucial factors (for customers) for supermarket selection, customer loyalty study, the influence of the expectation on evaluation, and publication of our own results of marketing research dealing with supermarket's customer satisfaction in the Moravian- Silesian Region
- This paper is focused on interesting foreign experiences in marketing research. Customer satisfaction in the large-scale retail units in particular. It focuses specifically on the comparison of customer satisfaction with sales volume, collecting data and finding the crucial factors (for customers) for supermarket selection, customer loyalty study, the influence of the expectation on evaluation, and publication of our own results of marketing research dealing with supermarket's customer satisfaction in the Moravian- Silesian Region (en)
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Title
| - Foreign Experiences in Marketing Research of Customer Satisfaction
- Foreign Experiences in Marketing Research of Customer Satisfaction (en)
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skos:prefLabel
| - Foreign Experiences in Marketing Research of Customer Satisfaction
- Foreign Experiences in Marketing Research of Customer Satisfaction (en)
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skos:notation
| - RIV/47813059:19520/14:#0002665!RIV15-MSM-19520___
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http://linked.open...avai/riv/aktivita
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http://linked.open...avai/riv/aktivity
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http://linked.open...vai/riv/dodaniDat
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http://linked.open...aciTvurceVysledku
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http://linked.open.../riv/druhVysledku
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http://linked.open...iv/duvernostUdaju
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http://linked.open...titaPredkladatele
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http://linked.open...dnocenehoVysledku
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http://linked.open...ai/riv/idVysledku
| - RIV/47813059:19520/14:#0002665
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http://linked.open...riv/jazykVysledku
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http://linked.open.../riv/klicovaSlova
| - marketing research; customer´s satisfaction; loyalty; large-scale retail stores; evaluate quality (en)
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http://linked.open.../riv/klicoveSlovo
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http://linked.open...ontrolniKodProRIV
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http://linked.open...v/mistoKonaniAkce
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http://linked.open...i/riv/mistoVydani
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http://linked.open...i/riv/nazevZdroje
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http://linked.open...in/vavai/riv/obor
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http://linked.open...ichTvurcuVysledku
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http://linked.open...cetTvurcuVysledku
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http://linked.open...UplatneniVysledku
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http://linked.open...iv/tvurceVysledku
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http://linked.open...vavai/riv/typAkce
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http://linked.open.../riv/zahajeniAkce
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number of pages
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http://purl.org/ne...btex#hasPublisher
| - MAGNANIMITAS, Hradec Králové, Česká republika
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https://schema.org/isbn
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http://localhost/t...ganizacniJednotka
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