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  • This paper focuses on specific area of entrepreneurship -- health care services. Insufficient commercial business knowledge by the managers of SME health care businesses and a lack of entrepreneurial skills relative to the medical care industry could also be considered barriers to growth or barriers to survival within a crisis environment. An analysis of the strategic elasticity of small a health care organisation could help find an answer to the question of how this specialised business segment, with its multi-faceted sources of finance, might deal with challenges from the external environment and what mixture of strategies might they use to achieve their goals. This will allow the organisations to be proactive with regard to market risk and to construct their own model of behaviour under the four pillars of crisis strategic behaviour -- marketing, financial, personal and plan of supply of services.
  • This paper focuses on specific area of entrepreneurship -- health care services. Insufficient commercial business knowledge by the managers of SME health care businesses and a lack of entrepreneurial skills relative to the medical care industry could also be considered barriers to growth or barriers to survival within a crisis environment. An analysis of the strategic elasticity of small a health care organisation could help find an answer to the question of how this specialised business segment, with its multi-faceted sources of finance, might deal with challenges from the external environment and what mixture of strategies might they use to achieve their goals. This will allow the organisations to be proactive with regard to market risk and to construct their own model of behaviour under the four pillars of crisis strategic behaviour -- marketing, financial, personal and plan of supply of services. (en)
Title
  • Entrepreneurship within health care - a dilemma of identity and profession
  • Entrepreneurship within health care - a dilemma of identity and profession (en)
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  • Entrepreneurship within health care - a dilemma of identity and profession
  • Entrepreneurship within health care - a dilemma of identity and profession (en)
skos:notation
  • RIV/47813059:19520/11:#0001421!RIV12-MSM-19520___
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  • 197650
http://linked.open...ai/riv/idVysledku
  • RIV/47813059:19520/11:#0001421
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • entrepreneurship, identity, profession, health care, strategy (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...odStatuVydavatele
  • CZ - Česká republika
http://linked.open...ontrolniKodProRIV
  • [9C3F91C4BEC4]
http://linked.open...i/riv/nazevZdroje
  • Acta Universitatis Agriculturae et Silviculturae Mendeleianae Brunensis
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http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...v/svazekPeriodika
  • 59
http://linked.open...iv/tvurceVysledku
  • Šebestová, Jarmila
issn
  • 1211-8516
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http://localhost/t...ganizacniJednotka
  • 19520
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