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An Entity of Type : http://linked.opendata.cz/ontology/domain/vavai/Vysledek, within Data Space : linked.opendata.cz associated with source document(s)

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Description
  • Článek se zabývá praktickou aplikací systémové analýzy s využitím systémových archetypů k řešení problému nabídky a především poptávky na trhu práce. Dále se zaměřuje na využití marketingového přístupu k otázce nabídky pracovních míst a na řízení lidských zdrojů ve firmách, které se potýkají s nedostatkem pracovníků. Článek popisuje možnosti využití řízení vztahů se zaměstnanci (ERM) a marketingových nástrojů. (cs)
  • The article deals with practical application of the system analysis with the use of system archetypes on the solution of the issue of supply and especially demand on the labour market. Furthermore, it focuses on using a marketing approach in the question of job vacancy supply and human resources management in companies which have a lack of employees. The article describes furthermore the potentialities of effective Employees Relationship Management (ERM) application with the help of marketing instruments and procedures.
  • The article deals with practical application of the system analysis with the use of system archetypes on the solution of the issue of supply and especially demand on the labour market. Furthermore, it focuses on using a marketing approach in the question of job vacancy supply and human resources management in companies which have a lack of employees. The article describes furthermore the potentialities of effective Employees Relationship Management (ERM) application with the help of marketing instruments and procedures. (en)
Title
  • Utilization of Marketing in Human Resources Management
  • Utilization of Marketing in Human Resources Management (en)
  • Využití marketingu v oblasti řízení lidských zdrojů (cs)
skos:prefLabel
  • Utilization of Marketing in Human Resources Management
  • Utilization of Marketing in Human Resources Management (en)
  • Využití marketingu v oblasti řízení lidských zdrojů (cs)
skos:notation
  • RIV/47813059:19520/08:#0000218!RIV09-MSM-19520___
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
  • V
http://linked.open...iv/cisloPeriodika
  • 1
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
http://linked.open.../riv/druhVysledku
http://linked.open...iv/duvernostUdaju
http://linked.open...titaPredkladatele
http://linked.open...dnocenehoVysledku
  • 401986
http://linked.open...ai/riv/idVysledku
  • RIV/47813059:19520/08:#0000218
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • Employees Relationship Management (ERM) labour market, Human Resources Management, systems analysis, systems archetypes, marketing mix (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...odStatuVydavatele
  • SK - Slovenská republika
http://linked.open...ontrolniKodProRIV
  • [2F9C61908B4B]
http://linked.open...i/riv/nazevZdroje
  • Journal of Information, Control and Management Systems
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...v/svazekPeriodika
  • 6
http://linked.open...iv/tvurceVysledku
  • Matušínská, Kateřina
  • Wilczková, Marta
issn
  • 1336-1716
number of pages
http://localhost/t...ganizacniJednotka
  • 19520
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