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  • Current approaches to supplier evaluation from the perspective of customers mainly consist in the evaluation of the perceived quality of parameters of supply and services of each supplier. So far, less attention in the evaluation of suppliers from the perspective of customers has been paid to the consequences of delivering value to customers, namely to the impact of the value delivered to customers on the attitudes of individual customers, their purchase intentions and their future purchase behavior. The article presents the basic features of the methodology of supplier evaluation focused on stages of customer readiness for future purchases from suppliers and results of primary research into this evaluation among purchasers of selected products determined for production consumption.
  • Current approaches to supplier evaluation from the perspective of customers mainly consist in the evaluation of the perceived quality of parameters of supply and services of each supplier. So far, less attention in the evaluation of suppliers from the perspective of customers has been paid to the consequences of delivering value to customers, namely to the impact of the value delivered to customers on the attitudes of individual customers, their purchase intentions and their future purchase behavior. The article presents the basic features of the methodology of supplier evaluation focused on stages of customer readiness for future purchases from suppliers and results of primary research into this evaluation among purchasers of selected products determined for production consumption. (en)
Title
  • Evaluation of Supplier Performance from the Perspective of Customers by their Attitudes
  • Evaluation of Supplier Performance from the Perspective of Customers by their Attitudes (en)
skos:prefLabel
  • Evaluation of Supplier Performance from the Perspective of Customers by their Attitudes
  • Evaluation of Supplier Performance from the Perspective of Customers by their Attitudes (en)
skos:notation
  • RIV/00216275:25310/14:39898184!RIV15-GA0-25310___
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
  • P(GAP403/12/1279)
http://linked.open...iv/cisloPeriodika
  • December
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
http://linked.open.../riv/druhVysledku
http://linked.open...iv/duvernostUdaju
http://linked.open...titaPredkladatele
http://linked.open...dnocenehoVysledku
  • 15458
http://linked.open...ai/riv/idVysledku
  • RIV/00216275:25310/14:39898184
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • retention and loyalty of customers; satisfaction; company and brand preference; awareness; Supplier performance evaluation (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...odStatuVydavatele
  • CH - Švýcarská konfederace
http://linked.open...ontrolniKodProRIV
  • [76809CC411B0]
http://linked.open...i/riv/nazevZdroje
  • Applied Mechanics and Materials
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...vavai/riv/projekt
http://linked.open...UplatneniVysledku
http://linked.open...v/svazekPeriodika
  • 708
http://linked.open...iv/tvurceVysledku
  • Branská, Lenka
  • Lošťáková, Hana
  • Paták, Michal
  • Pecinová, Zuzana
  • Vlčková, Vladimíra
issn
  • 1660-9336
number of pages
http://bibframe.org/vocab/doi
  • 10.4028/www.scientific.net/AMM.708.39
http://localhost/t...ganizacniJednotka
  • 25310
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