About: Using Fuzzy Logic in Business

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rdf:type	skos:Concept http://linked.opendata.cz/ontology/domain/vavai/Vysledek
rdfs:seeAlso	http://www.sciencedirect.com/science/article/pii/S1877042814020461
Description	Nowadays, the trader is forced to navigate a plethora of information about the products it has to offer. For the customer, some characteristics of a product are more important than others. The salesperson must consider this information. Therefore, sales-people often use computers in order to serve customers quickly. Conventional programming languages are based on Boolean logic. They are well suited to develop systems whose behaviour can be well represented by mathematical models. However, in terms of developing systems that mimic human-like decision-making, mathematical models fall short. Human judgment and evaluation neither follows Boolean logic, nor any other conventional mathematical discipline. This paper seeks to show the benefits of using fuzzy logic in trading. It shows a simple and very fast system that demonstrates how to select a suitable lawn mower, according to customer requirements and preferences. The proposed system can then be used on any offered range. The benefits of such a system are then confronted with the opinions of sales-people themselves. Nowadays, the trader is forced to navigate a plethora of information about the products it has to offer. For the customer, some characteristics of a product are more important than others. The salesperson must consider this information. Therefore, sales-people often use computers in order to serve customers quickly. Conventional programming languages are based on Boolean logic. They are well suited to develop systems whose behaviour can be well represented by mathematical models. However, in terms of developing systems that mimic human-like decision-making, mathematical models fall short. Human judgment and evaluation neither follows Boolean logic, nor any other conventional mathematical discipline. This paper seeks to show the benefits of using fuzzy logic in trading. It shows a simple and very fast system that demonstrates how to select a suitable lawn mower, according to customer requirements and preferences. The proposed system can then be used on any offered range. The benefits of such a system are then confronted with the opinions of sales-people themselves. (en)
Title	Using Fuzzy Logic in Business Using Fuzzy Logic in Business (en)
skos:prefLabel	Using Fuzzy Logic in Business Using Fuzzy Logic in Business (en)
skos:notation	RIV/70883521:28140/14:43872628!RIV15-MSM-28140___
http://linked.open...avai/riv/aktivita	V
http://linked.open...avai/riv/aktivity	V
http://linked.open...vai/riv/dodaniDat	2015
http://linked.open...aciTvurceVysledku	Bezděk, Václav
http://linked.open.../riv/druhVysledku	D - Článek ve sborníku
http://linked.open...iv/duvernostUdaju	S - Úplné a pravdivé údaje nepodléhající ochraně podle zvláštních právních předpisů
http://linked.open...titaPredkladatele	Univerzita Tomáše Bati ve Zlíně / Fakulta aplikované informatiky
http://linked.open...dnocenehoVysledku	52425
http://linked.open...ai/riv/idVysledku	RIV/70883521:28140/14:43872628
http://linked.open...riv/jazykVysledku	eng - angličtina
http://linked.open.../riv/klicovaSlova	Fuzzy logic, evaluation, customer service, many-valued logics, multi-criteria decision making (en)
http://linked.open.../riv/klicoveSlovo	customer service many-valued logics Fuzzy logic evaluation multi-criteria decision making
http://linked.open...ontrolniKodProRIV	[65591AB4FBFB]
http://linked.open...v/mistoKonaniAkce	Temešvár, Rumunsko
http://linked.open...i/riv/mistoVydani	Philadelphia
http://linked.open...i/riv/nazevZdroje	Procedia: Social and Behavioral Sciences
http://linked.open...in/vavai/riv/obor	AH
http://linked.open...ichTvurcuVysledku	1 (xsd:int)
http://linked.open...cetTvurcuVysledku	1 (xsd:int)
http://linked.open...UplatneniVysledku	2014
http://linked.open...iv/tvurceVysledku	Bezděk, Václav
http://linked.open...vavai/riv/typAkce	WRD - Světová
http://linked.open.../riv/zahajeniAkce	2013-10-11 (xsd:date)
issn	1877-0428
number of pages	10 (xsd:int)
http://bibframe.org/vocab/doi	10.1016/j.sbspro.2014.02.498
http://purl.org/ne...btex#hasPublisher	Elsevier
http://localhost/t...ganizacniJednotka	28140

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