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An Entity of Type : http://linked.opendata.cz/ontology/domain/vavai/Vysledek, within Data Space : linked.opendata.cz associated with source document(s)

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Description
  • The article deals with the importance of customer satisfaction to reach a business success on market. It consists of own exploration in this area which proves and completes some other studies stating the importance of employee attitude for customer retention rate. For own exploration of customer satisfaction was used relatively new method of NPS (Net Promoter Score) which is not yet thoroughly published in the Czech literature and is described here. The presented study in this article comes to the result that the business success is significantly dependant on customer satisfaction.
  • The article deals with the importance of customer satisfaction to reach a business success on market. It consists of own exploration in this area which proves and completes some other studies stating the importance of employee attitude for customer retention rate. For own exploration of customer satisfaction was used relatively new method of NPS (Net Promoter Score) which is not yet thoroughly published in the Czech literature and is described here. The presented study in this article comes to the result that the business success is significantly dependant on customer satisfaction. (en)
Title
  • Customer Satisfaction and Business Success
  • Customer Satisfaction and Business Success (en)
skos:prefLabel
  • Customer Satisfaction and Business Success
  • Customer Satisfaction and Business Success (en)
skos:notation
  • RIV/70883521:28120/13:43870132!RIV14-MSM-28120___
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
  • V
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
http://linked.open.../riv/druhVysledku
http://linked.open...iv/duvernostUdaju
http://linked.open...titaPredkladatele
http://linked.open...dnocenehoVysledku
  • 67579
http://linked.open...ai/riv/idVysledku
  • RIV/70883521:28120/13:43870132
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • customer satisfaction index, net promoter score, promoters, passives, detractors (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...ontrolniKodProRIV
  • [E0A87D9A6846]
http://linked.open...v/mistoKonaniAkce
  • Zlín
http://linked.open...i/riv/mistoVydani
  • Zlín
http://linked.open...i/riv/nazevZdroje
  • 9th Annual International Bata Conference for Ph.D. Students and Young Researchers
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...iv/tvurceVysledku
  • Šerek, Radomír
http://linked.open...vavai/riv/typAkce
http://linked.open.../riv/zahajeniAkce
number of pages
http://purl.org/ne...btex#hasPublisher
  • Fakulta managementu a ekonomiky, UTB ve Zlíně
https://schema.org/isbn
  • 978-80-7454-248-0
http://localhost/t...ganizacniJednotka
  • 28120
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