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  • The paper focuses on the problematic issues of tourism, namely on the area of relationships among travel and tourist agencies and their clients. it analyses the current situation and defines key problems that emerge from the insuffi - cient legislative adjustments in the area of tourism entrepreneurship regulated by the Act 159/1999 of the collection that concerns some conditions of tourism business, as well as by the amendment of this law from year 2006. The ambiguous interpretation of the law concerning the conditions of entrepreneurship in tourism area and other facts that emerge from this, such as the rise of asymmetrical information, untransparency of the market as well as the insuffi cient protection of the consumer-client of travel agencies -- all these issues represent key problems of the contemporary practice that this paper intends to react to and it also aims to suggest a potential solution to them. The theory of strategic alliances and the theory of signalling behaviour are used as
  • The paper focuses on the problematic issues of tourism, namely on the area of relationships among travel and tourist agencies and their clients. it analyses the current situation and defines key problems that emerge from the insuffi - cient legislative adjustments in the area of tourism entrepreneurship regulated by the Act 159/1999 of the collection that concerns some conditions of tourism business, as well as by the amendment of this law from year 2006. The ambiguous interpretation of the law concerning the conditions of entrepreneurship in tourism area and other facts that emerge from this, such as the rise of asymmetrical information, untransparency of the market as well as the insuffi cient protection of the consumer-client of travel agencies -- all these issues represent key problems of the contemporary practice that this paper intends to react to and it also aims to suggest a potential solution to them. The theory of strategic alliances and the theory of signalling behaviour are used as (en)
  • Příspěvek je zaměřen na problematiku cestovního ruchu a to v oblasti vztahů mezi cestovními kancelářemi, cestovními agenturami a jejich klienty. Analyzuje současný stav a definuje klíčové problémy vyplývající z nedostatečné legislativní úpravy podnikání v cestovním ruchu upravené zákonem č.159/1999 Sb. o některých podmínkách podnikání v oblasti cestovního ruchu a jeho novelou z roku 2006. nejednoznačný výklad zákona o podmínkách podnikání v oblasti cestovního ruchu a z toho plynoucí vznik asymetrických informací, nepřehlednost trhu a nedostatečná ochrana spotřebitele- klienta cestovní kanceláře, to jsou klíčové problémy současné praxe, na které se příspěvek snaží reagovat a navrhnout jejich možné řešení. Jako metodické východisko k řešení uvedených problémů je využito teorie strategických aliancí a teorie signalizačního chování. (cs)
Title
  • Coordinated change within the branch with the help of strategic alliances
  • Coordinated change within the branch with the help of strategic alliances (en)
  • ŘÍZENÉ ZMĚNA VZTAHŮ UVNITŘ ODVĚTVÍ ZA VYUŽITÍ STRATEGICKÝCH ALIANCÍ (cs)
skos:prefLabel
  • Coordinated change within the branch with the help of strategic alliances
  • Coordinated change within the branch with the help of strategic alliances (en)
  • ŘÍZENÉ ZMĚNA VZTAHŮ UVNITŘ ODVĚTVÍ ZA VYUŽITÍ STRATEGICKÝCH ALIANCÍ (cs)
skos:notation
  • RIV/62156489:43110/08:00110711!RIV08-MSM-43110___
http://linked.open.../vavai/riv/strany
  • 85;92
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
  • Z(MSM6215648904)
http://linked.open...iv/cisloPeriodika
  • 2
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
http://linked.open.../riv/druhVysledku
http://linked.open...iv/duvernostUdaju
http://linked.open...titaPredkladatele
http://linked.open...dnocenehoVysledku
  • 361326
http://linked.open...ai/riv/idVysledku
  • RIV/62156489:43110/08:00110711
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • tourism,; coordinated change; strategic alliance (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...odStatuVydavatele
  • CZ - Česká republika
http://linked.open...ontrolniKodProRIV
  • [B97E3CAFA704]
http://linked.open...i/riv/nazevZdroje
  • Agricultural Economics
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...v/svazekPeriodika
  • 54
http://linked.open...iv/tvurceVysledku
  • Ryglová, Kateřina
  • Vajčnerová, Ida
http://linked.open...n/vavai/riv/zamer
issn
  • 0139-570X
number of pages
http://localhost/t...ganizacniJednotka
  • 43110
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