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| Description
| - After 1989, there were significant changes in food consumption, both in volumes and structure. These changes happened due to various factors. The most important factors with influence on demand and food consumption were: development of income levels of Czech inhabitants, development of consumer prices of food and non-food products and services, offer and availability of products on the market, advertising and promotion, health education, joining the EU. Besides the above mentioned factors, an impact on consumption also have such factors as quality development, extent of self-provision with food products, or the degree to which the needs are satisfied. The fundamental influence on consumption has the development of consumer prices of food and capital goods and services in relations to development of incomes, thus buying power. In the last few years, there was a visible tendency to decreasing influence of prices on food consumption. The paper focuses on the development of consumption and changes in cons
- After 1989, there were significant changes in food consumption, both in volumes and structure. These changes happened due to various factors. The most important factors with influence on demand and food consumption were: development of income levels of Czech inhabitants, development of consumer prices of food and non-food products and services, offer and availability of products on the market, advertising and promotion, health education, joining the EU. Besides the above mentioned factors, an impact on consumption also have such factors as quality development, extent of self-provision with food products, or the degree to which the needs are satisfied. The fundamental influence on consumption has the development of consumer prices of food and capital goods and services in relations to development of incomes, thus buying power. In the last few years, there was a visible tendency to decreasing influence of prices on food consumption. The paper focuses on the development of consumption and changes in cons (en)
- Příspěvek se zaměřuje na vývoj spotřeby základních potravin a změny v nákupních zvyklostech, motivaci a postojích. Prezentovaná data vychází z marketingového výzkumu realizovaného Ústavem marketingu a obchodu, Mendelova univerzita, na podzim 2004. Po roce 1989 došlo k významným změnám ve spotřebě potravin, a to jak z hlediska objemu, tak i struktury. Tyto změny byly zapříčiněny řadou faktorů. Mezi nejdůležitější faktory, které ovlivnily poptávku a spotřebu potravin, patří: vývoj úrovně příjmů obyvatel, vývoj spotřebitelských cen potravinářských a nepotravinářských produktů a služeb, nabídka a dostupnost výrobků na trhu, propagace, zdravotní osvěta, vstup ČR do Evropské unie. Mimo uvedené faktory mají na spotřebu vliv vývoj kvality, rozsah samozásobení či stupeň nasycenosti potřeb. Spotřebu zásadně ovlivňuje vývoj spotřebitelských cen potravin a kapitálových statků a služeb vzhledem k vývoji úrovně důchodů, tedy kupní síla. V několik posledních letech se projevuje tendence klesajícího vlivu cen potravi (cs)
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| Title
| - Consumer choice process when purchasing the staple food
- Consumer choice process when purchasing the staple food (en)
- Rozhodování spotřebitele o nákupu základních druhů potravin (cs)
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| skos:prefLabel
| - Consumer choice process when purchasing the staple food
- Consumer choice process when purchasing the staple food (en)
- Rozhodování spotřebitele o nákupu základních druhů potravin (cs)
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| skos:notation
| - RIV/62156489:43110/05:00007012!RIV06-MSM-43110___
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| http://linked.open.../vavai/riv/strany
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| http://linked.open...avai/riv/aktivita
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| http://linked.open...avai/riv/aktivity
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| http://linked.open...iv/cisloPeriodika
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| http://linked.open...vai/riv/dodaniDat
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| http://linked.open...aciTvurceVysledku
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| http://linked.open.../riv/druhVysledku
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| http://linked.open...iv/duvernostUdaju
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| http://linked.open...titaPredkladatele
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| http://linked.open...dnocenehoVysledku
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| http://linked.open...ai/riv/idVysledku
| - RIV/62156489:43110/05:00007012
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| http://linked.open...riv/jazykVysledku
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| http://linked.open.../riv/klicovaSlova
| - Czech Republic; consumer behavior; consumption; marketing research; staple food (en)
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| http://linked.open.../riv/klicoveSlovo
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| http://linked.open...odStatuVydavatele
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| http://linked.open...ontrolniKodProRIV
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| http://linked.open...i/riv/nazevZdroje
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| http://linked.open...in/vavai/riv/obor
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| http://linked.open...ichTvurcuVysledku
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| http://linked.open...cetTvurcuVysledku
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| http://linked.open...UplatneniVysledku
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| http://linked.open...v/svazekPeriodika
| |
| http://linked.open...iv/tvurceVysledku
| - Stávková, Jana
- Turčínková, Jana
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| http://linked.open...n/vavai/riv/zamer
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| issn
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| number of pages
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| http://localhost/t...ganizacniJednotka
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