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| rdf:type
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| Description
| - The paper describes possibilities of utilization the human eye tracking technology to evaluate user perception and cognition of maps and graphic outputs from GIS. Eye-tracking is one of the most precise and objective methods of usability studies. Analyses of eye movements can determine where the monitored person looks, how long are eye fixation on a particular area of the reference image, or what is the user's strategy of the information searching on the map. Based on the analyses results evaluated product (e.g. map) can be optimized so that its reading is more natural and the informational value is height. The article depictures different eye-tracking technologies and principles on which they operate. The main attention is paid to methods of processing and visualization of eye movement data obtained by contactless monitoring. The most frequently used methods are GazePlot, which typically evaluates the qualitative characteristics of the observed users behaviour, and HeatMap, used for quantitative evaluation of data obtained by monitoring several users. On the benefit of the cartography it is possible to use the analysis of areas of interest (AOI), where different parts of the map (legend, scale, title, specific phenomena in the map, etc) are evaluated in terms of the frequency of user fixations. The utilization of eye-tracking outcomes in cartography is demonstrated on concrete examples of evaluated maps.
- The paper describes possibilities of utilization the human eye tracking technology to evaluate user perception and cognition of maps and graphic outputs from GIS. Eye-tracking is one of the most precise and objective methods of usability studies. Analyses of eye movements can determine where the monitored person looks, how long are eye fixation on a particular area of the reference image, or what is the user's strategy of the information searching on the map. Based on the analyses results evaluated product (e.g. map) can be optimized so that its reading is more natural and the informational value is height. The article depictures different eye-tracking technologies and principles on which they operate. The main attention is paid to methods of processing and visualization of eye movement data obtained by contactless monitoring. The most frequently used methods are GazePlot, which typically evaluates the qualitative characteristics of the observed users behaviour, and HeatMap, used for quantitative evaluation of data obtained by monitoring several users. On the benefit of the cartography it is possible to use the analysis of areas of interest (AOI), where different parts of the map (legend, scale, title, specific phenomena in the map, etc) are evaluated in terms of the frequency of user fixations. The utilization of eye-tracking outcomes in cartography is demonstrated on concrete examples of evaluated maps. (en)
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| Title
| - The analysis of eye movement as a tool for evaluation of maps and graphical outputs from GIS
- The analysis of eye movement as a tool for evaluation of maps and graphical outputs from GIS (en)
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| skos:prefLabel
| - The analysis of eye movement as a tool for evaluation of maps and graphical outputs from GIS
- The analysis of eye movement as a tool for evaluation of maps and graphical outputs from GIS (en)
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| skos:notation
| - RIV/61989592:15310/12:33145248!RIV14-MSM-15310___
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| http://linked.open...avai/riv/aktivita
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| http://linked.open...avai/riv/aktivity
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| http://linked.open...vai/riv/dodaniDat
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| http://linked.open...aciTvurceVysledku
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| http://linked.open.../riv/druhVysledku
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| http://linked.open...iv/duvernostUdaju
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| http://linked.open...titaPredkladatele
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| http://linked.open...dnocenehoVysledku
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| http://linked.open...ai/riv/idVysledku
| - RIV/61989592:15310/12:33145248
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| http://linked.open...riv/jazykVysledku
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| http://linked.open.../riv/klicovaSlova
| - GIS; maps; evaluation; movement; eye (en)
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| http://linked.open.../riv/klicoveSlovo
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| http://linked.open...ontrolniKodProRIV
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| http://linked.open...v/mistoKonaniAkce
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| http://linked.open...i/riv/mistoVydani
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| http://linked.open...i/riv/nazevZdroje
| - Proceedings of the 19th International Conference on Geography and Geoinformatics: Challenge for Practise and Education
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| http://linked.open...in/vavai/riv/obor
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| http://linked.open...ichTvurcuVysledku
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| http://linked.open...cetTvurcuVysledku
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| http://linked.open...vavai/riv/projekt
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| http://linked.open...UplatneniVysledku
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| http://linked.open...iv/tvurceVysledku
| - Popelka, Stanislav
- Voženílek, Vít
- Brychtová, Alžběta
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| http://linked.open...vavai/riv/typAkce
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| http://linked.open...ain/vavai/riv/wos
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| http://linked.open.../riv/zahajeniAkce
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| number of pages
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| http://purl.org/ne...btex#hasPublisher
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| https://schema.org/isbn
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| http://localhost/t...ganizacniJednotka
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