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  • In case an enterprise focuses on realization of technical innovations, it can implement offensive or defensive innovation strategies. An enterprise, which implements offensive strategies, often dictates the direction of technical development to the whole branch. Typically it concerns market leaders or second tier firms in a certain industry branch, which offer a product of a highest level for a certain target audience. On the other hand, a company that implements defensive strategy uses the results of technical development and realizes its growing. This strategy is typically implemented by firms, which do not posses their own research and development or their level is low. They offer a product of an average technical level for a broad range of customers. Existential problems force enterprises to do quick and often short term steps, for instance reducing the costs, limiting the production capacities, relying on the size of an enterprise etc. How can one focus in such conditions and at the same time realize long term innovations? How do the enterprises deal with the question of asymmetry between the current situation and further development? Does a company have to be of a certain size? These are the questions, to which the authors of the article try to contribute to. To do this, they use several methods. The starting point for this is the analysis of changes in the size structure of an enterprise sphere in the Czech Republic (with regard to the EU development). The analysis is considered to be the scope for further reflections, the description and the intellectual development model, which concerns the innovation potential questions within an enterprise and its forms of enhancing, or rather managing. The selection of particular enterprises takes place and the elements of knowledge innovation model are monitored and analyzed. The work deals with both the official data (Czech Statistical Office, or rather Eurostat) and expert and experimental data.
  • In case an enterprise focuses on realization of technical innovations, it can implement offensive or defensive innovation strategies. An enterprise, which implements offensive strategies, often dictates the direction of technical development to the whole branch. Typically it concerns market leaders or second tier firms in a certain industry branch, which offer a product of a highest level for a certain target audience. On the other hand, a company that implements defensive strategy uses the results of technical development and realizes its growing. This strategy is typically implemented by firms, which do not posses their own research and development or their level is low. They offer a product of an average technical level for a broad range of customers. Existential problems force enterprises to do quick and often short term steps, for instance reducing the costs, limiting the production capacities, relying on the size of an enterprise etc. How can one focus in such conditions and at the same time realize long term innovations? How do the enterprises deal with the question of asymmetry between the current situation and further development? Does a company have to be of a certain size? These are the questions, to which the authors of the article try to contribute to. To do this, they use several methods. The starting point for this is the analysis of changes in the size structure of an enterprise sphere in the Czech Republic (with regard to the EU development). The analysis is considered to be the scope for further reflections, the description and the intellectual development model, which concerns the innovation potential questions within an enterprise and its forms of enhancing, or rather managing. The selection of particular enterprises takes place and the elements of knowledge innovation model are monitored and analyzed. The work deals with both the official data (Czech Statistical Office, or rather Eurostat) and expert and experimental data. (en)
Title
  • The Size of an Enterprise and Enhancing Innovation Potential
  • The Size of an Enterprise and Enhancing Innovation Potential (en)
skos:prefLabel
  • The Size of an Enterprise and Enhancing Innovation Potential
  • The Size of an Enterprise and Enhancing Innovation Potential (en)
skos:notation
  • RIV/61989100:27510/12:86083051!RIV15-MSM-27510___
http://linked.open...avai/riv/aktivita
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  • 168211
http://linked.open...ai/riv/idVysledku
  • RIV/61989100:27510/12:86083051
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • enterprise, enterprise size, innovation potential, innovative activities, innovation strategies (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...ontrolniKodProRIV
  • [439D8CE913CA]
http://linked.open...v/mistoKonaniAkce
  • Santarém
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  • Reading
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  • Proceedings of the 7th European Conference on Innovation and Entrepreneurship : Escola Superior de Gestao e Tecnologia, Instituto Politécnico de Santarém, Portugal, 20-21 September 2012
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...iv/tvurceVysledku
  • Peterková, Jindra
  • Ludvík, Ladislav
http://linked.open...vavai/riv/typAkce
http://linked.open...ain/vavai/riv/wos
  • 000321565500051
http://linked.open.../riv/zahajeniAkce
issn
  • 2049-1050
number of pages
http://purl.org/ne...btex#hasPublisher
  • Academic Publishing International
https://schema.org/isbn
  • 978-1-908272-68-3
http://localhost/t...ganizacniJednotka
  • 27510
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