| Attributes | Values |
|---|
| rdf:type
| |
| Description
| - Marketing Communication Dictionary contains about 1000 specialized marketing communication terms. Every term includes explanation, synonym, and english version of term (en)
- Slovník marketingové komunikace obsahuje cca 1000 odborných termínů souvisejících s marketingovou komunikací a jejich vysvětlení. Ke každému termínu jsou uvedena synonyma a anglický ekvivalent. Hesla jsou uspořádána abecedně
|
| Title
| - Marketing Communication Dictionary (en)
- Slovník marketingové komunikace
- Slovník marketingové komunikace (cs)
|
| skos:prefLabel
| - Marketing Communication Dictionary (en)
- Slovník marketingové komunikace
- Slovník marketingové komunikace (cs)
|
| skos:notation
| - RIV/61989100:27510/02:00002138!RIV/2003/MSM/275103/N
|
| http://linked.open.../vavai/riv/strany
| |
| http://linked.open...avai/riv/aktivita
| |
| http://linked.open...avai/riv/aktivity
| |
| http://linked.open...iv/cisloPeriodika
| |
| http://linked.open...vai/riv/dodaniDat
| |
| http://linked.open...aciTvurceVysledku
| |
| http://linked.open.../riv/druhVysledku
| |
| http://linked.open...iv/duvernostUdaju
| |
| http://linked.open...titaPredkladatele
| |
| http://linked.open...dnocenehoVysledku
| |
| http://linked.open...ai/riv/idVysledku
| - RIV/61989100:27510/02:00002138
|
| http://linked.open...riv/jazykVysledku
| |
| http://linked.open.../riv/klicovaSlova
| - Marketing communication, promotion, advertising, personal selling, sales promotion, public relations, direct marketing (en)
|
| http://linked.open.../riv/klicoveSlovo
| |
| http://linked.open...odStatuVydavatele
| |
| http://linked.open...ontrolniKodProRIV
| |
| http://linked.open...i/riv/nazevZdroje
| |
| http://linked.open...in/vavai/riv/obor
| |
| http://linked.open...ichTvurcuVysledku
| |
| http://linked.open...cetTvurcuVysledku
| |
| http://linked.open...ocetUcastnikuAkce
| |
| http://linked.open...nichUcastnikuAkce
| |
| http://linked.open...UplatneniVysledku
| |
| http://linked.open...v/svazekPeriodika
| |
| http://linked.open...iv/tvurceVysledku
| - Velčovská, Šárka
- Marhounová, Milada
|
| http://linked.open...n/vavai/riv/zamer
| |
| issn
| |
| number of pages
| |
| http://localhost/t...ganizacniJednotka
| |
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