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An Entity of Type : http://linked.opendata.cz/ontology/domain/vavai/Vysledek, within Data Space : linked.opendata.cz associated with source document(s)

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  • The main objective of the book “International Marketing: Within and Beyond Visegrad Borders” is to provide a comprehensive overview on the topic of international marketing from the viewpoint of issues related to the V4 countries, namely the Czech Republic, Hungary, Poland and Slovakia. The book contains issues related to international marketing as well as practical and deeper insights from V4 countries and global perspective in each chapter, some of them illustrated on case studies originated from this region.
  • The main objective of the book “International Marketing: Within and Beyond Visegrad Borders” is to provide a comprehensive overview on the topic of international marketing from the viewpoint of issues related to the V4 countries, namely the Czech Republic, Hungary, Poland and Slovakia. The book contains issues related to international marketing as well as practical and deeper insights from V4 countries and global perspective in each chapter, some of them illustrated on case studies originated from this region. (en)
Title
  • International marketing - within and beyond Visegrad borders
  • International marketing - within and beyond Visegrad borders (en)
skos:prefLabel
  • International marketing - within and beyond Visegrad borders
  • International marketing - within and beyond Visegrad borders (en)
skos:notation
  • RIV/60460709:41110/14:64682!RIV15-MSM-41110___
http://linked.open...avai/riv/aktivita
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  • S
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
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  • 22460
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  • RIV/60460709:41110/14:64682
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  • Marketing, international, Visegrad coutries, specifics, differencies (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...ontrolniKodProRIV
  • [BD95EB8F5277]
http://linked.open...i/riv/mistoVydani
  • Krakow
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  • Nezadana edice, ktera je pro kontrolu moc dlouha
http://linked.open...i/riv/nazevZdroje
  • International marketing - within and beyond Visegrad borders
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
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http://linked.open...cetTvurcuVysledku
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http://linked.open...iv/tvurceVysledku
  • Smutka, Luboš
  • Kádeková, Zdenka
  • Nagyová, Ludmila
  • Přibyl, Martin
  • Maitah, Mansoor
  • Horská, Elena
  • Gálová, Jana
  • Krasnodebski, Andrzej
  • Matysik-Pejas, Renata
  • Omarkulova, Meruert
  • Paluchová, Johana
  • Prokeinová, Renáta
  • Szabo, Zoltán
  • Wach, Krzysztof
number of pages
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  • Wydawnictwo Episteme
https://schema.org/isbn
  • 978-83-7759-039-3
http://localhost/t...ganizacniJednotka
  • 41110
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