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An Entity of Type : http://linked.opendata.cz/ontology/domain/vavai/Vysledek, within Data Space : linked.opendata.cz associated with source document(s)

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rdf:type
Description
  • Marketing služeb se stále více dostává do popředí zájmu odborné veřejnosti. Důvodem je rostoucí podíl služeb na HDP ve vyspělých ekonomikách. Kapitola se zabývá specifiky marketingu služeb a problematikou kvality služeb.
  • Marketing služeb se stále více dostává do popředí zájmu odborné veřejnosti. Důvodem je rostoucí podíl služeb na HDP ve vyspělých ekonomikách. Kapitola se zabývá specifiky marketingu služeb a problematikou kvality služeb. (cs)
  • A services marketing comes still more and more in forefront of interest of marketing experts. The reason for this development is increasing share of services production in GDP in advanced economics. This chapter is oriented toward specifics of services marketing and the question of services quality. (en)
Title
  • Marketing služeb
  • Marketing služeb (cs)
  • Services marketing (chapter 9) (en)
skos:prefLabel
  • Marketing služeb
  • Marketing služeb (cs)
  • Services marketing (chapter 9) (en)
skos:notation
  • RIV/60460709:41110/04:8894!RIV/2005/MSM/411105/N
http://linked.open.../vavai/riv/strany
  • 113;134
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
  • Z(MSM 411100012)
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
http://linked.open.../riv/druhVysledku
http://linked.open...iv/duvernostUdaju
http://linked.open...titaPredkladatele
http://linked.open...dnocenehoVysledku
  • 572344
http://linked.open...ai/riv/idVysledku
  • RIV/60460709:41110/04:8894
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • marketing, services,quality (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...ontrolniKodProRIV
  • [DD7DACF761D8]
http://linked.open...i/riv/mistoVydani
  • Praha
http://linked.open...vEdiceCisloSvazku
  • , 1
http://linked.open...i/riv/nazevZdroje
  • Marketing podle trhů
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...iv/tvurceVysledku
  • Vorlíčková, Lenka
http://linked.open...n/vavai/riv/zamer
number of pages
http://purl.org/ne...btex#hasPublisher
  • Alfa Publishing
https://schema.org/isbn
  • 80-86851-02-8
http://localhost/t...ganizacniJednotka
  • 41110
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