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  • Initially it was the corporate social responsibility concept; later other similar concepts have emerged. Corporate social responsiveness turned out to be a significant alternative concept. This article deals with a corporate social responsibility (CSR) and corporate social responsiveness (CSR2) and the analysis of usage on B2B market. Company research in industry was carried out in the Czech Republic. The aim was to determine whether the CSR or CSR2 concept penetrated into the firms and their supplier-customer relationships. Specifically, the research focused on the enterprise approach to CSR and CSR2 concept and evaluation of suppliers based on CSR criteria. The question is what concept penetrated into practice ? it is CSR or CSR2?
  • Initially it was the corporate social responsibility concept; later other similar concepts have emerged. Corporate social responsiveness turned out to be a significant alternative concept. This article deals with a corporate social responsibility (CSR) and corporate social responsiveness (CSR2) and the analysis of usage on B2B market. Company research in industry was carried out in the Czech Republic. The aim was to determine whether the CSR or CSR2 concept penetrated into the firms and their supplier-customer relationships. Specifically, the research focused on the enterprise approach to CSR and CSR2 concept and evaluation of suppliers based on CSR criteria. The question is what concept penetrated into practice ? it is CSR or CSR2? (en)
Title
  • The B2B Market: Corporate Social Responsibility or Corporate Social Responsiveness
  • The B2B Market: Corporate Social Responsibility or Corporate Social Responsiveness (en)
skos:prefLabel
  • The B2B Market: Corporate Social Responsibility or Corporate Social Responsiveness
  • The B2B Market: Corporate Social Responsibility or Corporate Social Responsiveness (en)
skos:notation
  • RIV/00216275:25410/09:00009308!RIV10-MZP-25410___
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
  • P(SP/4I2/60/07)
http://linked.open...iv/cisloPeriodika
  • 7
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
http://linked.open.../riv/druhVysledku
http://linked.open...iv/duvernostUdaju
http://linked.open...titaPredkladatele
http://linked.open...dnocenehoVysledku
  • 305717
http://linked.open...ai/riv/idVysledku
  • RIV/00216275:25410/09:00009308
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • CSR; CSR2; B2B market; CSR levels; brand switching; CSR benefits; stakeholder; RDAP; scale (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...odStatuVydavatele
  • GR - Řecká republika
http://linked.open...ontrolniKodProRIV
  • [A09FC222C0CC]
http://linked.open...i/riv/nazevZdroje
  • WSEAS Transactions on Business and Economics
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...vavai/riv/projekt
http://linked.open...UplatneniVysledku
http://linked.open...v/svazekPeriodika
  • 6
http://linked.open...iv/tvurceVysledku
  • Kuběnka, Michal
  • Myšková, Renáta
issn
  • 1109-9526
number of pages
http://localhost/t...ganizacniJednotka
  • 25410
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