This article deals with selected problems of customer value buiding and identification and its key attributes. The attention is paid to growing importance of customer value increasing from the point of view of creating the competitive advantage in the business market.
This article deals with selected problems of customer value buiding and identification and its key attributes. The attention is paid to growing importance of customer value increasing from the point of view of creating the competitive advantage in the business market. (en)
This article deals with selected problems of customer value buiding and identification and its key attributes. The attention is paid to growing importance of customer value increasing from the point of view of creating the competitive advantage in the business market. (cs)