| Attributes | Values |
|---|
| rdf:type
| |
| Description
| - Implementation of CRM strategy means to serve various customers in various ways not only in relation to their requirements and needs but to their value to the firm, too. Nowadays the firms seek on one hand for the ways of value to customer increasing. On the other side in today´s high competitive environment the firms have to consider economic aspects of the behavior to reflect in customization both the sides of customer value. An appropriate tool, which should be able to make easy the process of setting and implementation of the differentiated customers´care, is the properly conceived measurement system, i.e. the system of metrics. The paper deals with determination of principles that the system should respect and furthermore the relevant system that could be used as the supportive tool for creation and implementation of individual customers´ care is designed. (en)
- Implementation of CRM strategy means to serve various customers in various ways not only in relation to their requirements and needs but to their value to the firm, too. Nowadays the firms seek on one hand for the ways of value to customer increasing. On the other side in today?s high competitive environment the firms have to consider economic aspects of the behavior to reflect in customization both the sides of customer value. An appropriate tool, which should be able to make easy the process of setting and implementation of the differentiated customers? care, is the properly conceived measurement system, i.e. the system of metrics. The paper deals with determination of principles that the system should respect and furthermore the relevant system that could be used as the supportive tool for creation and implementation of individual customers? care is designed.
- Implementation of CRM strategy means to serve various customers in various ways not only in relation to their requirements and needs but to their value to the firm, too. Nowadays the firms seek on one hand for the ways of value to customer increasing. On the other side in today?s high competitive environment the firms have to consider economic aspects of the behavior to reflect in customization both the sides of customer value. An appropriate tool, which should be able to make easy the process of setting and implementation of the differentiated customers? care, is the properly conceived measurement system, i.e. the system of metrics. The paper deals with determination of principles that the system should respect and furthermore the relevant system that could be used as the supportive tool for creation and implementation of individual customers? care is designed. (cs)
|
| Title
| - Návrh systému měření pro výběr oprimální koncepce obsluhy individuálních zákazníků
- Návrh systému měření pro výběr oprimální koncepce obsluhy individuálních zákazníků (cs)
- Concept of Measurement System for Selection of Individual Customers Optimal Care (en)
|
| skos:prefLabel
| - Návrh systému měření pro výběr oprimální koncepce obsluhy individuálních zákazníků
- Návrh systému měření pro výběr oprimální koncepce obsluhy individuálních zákazníků (cs)
- Concept of Measurement System for Selection of Individual Customers Optimal Care (en)
|
| skos:notation
| - RIV/00216275:25310/07:00005896!RIV08-GA0-25310___
|
| http://linked.open.../vavai/riv/strany
| |
| http://linked.open...avai/riv/aktivita
| |
| http://linked.open...avai/riv/aktivity
| |
| http://linked.open...iv/cisloPeriodika
| |
| http://linked.open...vai/riv/dodaniDat
| |
| http://linked.open...aciTvurceVysledku
| |
| http://linked.open.../riv/druhVysledku
| |
| http://linked.open...iv/duvernostUdaju
| |
| http://linked.open...titaPredkladatele
| |
| http://linked.open...dnocenehoVysledku
| |
| http://linked.open...ai/riv/idVysledku
| - RIV/00216275:25310/07:00005896
|
| http://linked.open...riv/jazykVysledku
| |
| http://linked.open.../riv/klicovaSlova
| - customer relationship management; customer value; measurement; performance metrics; process performance metrics; customer satisfaction metrics; market performance metrics; financial performance metrics (en)
|
| http://linked.open.../riv/klicoveSlovo
| |
| http://linked.open...odStatuVydavatele
| |
| http://linked.open...ontrolniKodProRIV
| |
| http://linked.open...i/riv/nazevZdroje
| |
| http://linked.open...in/vavai/riv/obor
| |
| http://linked.open...ichTvurcuVysledku
| |
| http://linked.open...cetTvurcuVysledku
| |
| http://linked.open...vavai/riv/projekt
| |
| http://linked.open...UplatneniVysledku
| |
| http://linked.open...v/svazekPeriodika
| |
| http://linked.open...iv/tvurceVysledku
| - Branská, Lenka
- Pecinová, Zuzana
|
| issn
| |
| number of pages
| |
| http://localhost/t...ganizacniJednotka
| |
![[RDF Data]](/fct/images/sw-rdf-blue.png)
![[cxml]](/fct/images/cxml_doc.png)
![[csv]](/fct/images/csv_doc.png)
![[text]](/fct/images/ntriples_doc.png)
![[turtle]](/fct/images/n3turtle_doc.png)
![[ld+json]](/fct/images/jsonld_doc.png)
![[rdf+json]](/fct/images/json_doc.png)
![[rdf+xml]](/fct/images/xml_doc.png)
![[atom+xml]](/fct/images/atom_doc.png)
![[html]](/fct/images/html_doc.png)