About: Search for the optimal strategy to spread a viral video: An agent-based model optimized with genetic algorithms

Facets (new session)
Description
Metadata
Settings
- owl:sameAs
- Inference Rule:

About: Search for the optimal strategy to spread a viral video: An agent-based model optimized with genetic algorithms Goto Sponge NotDistinct Permalink

An Entity of Type : http://linked.opendata.cz/ontology/domain/vavai/Vysledek, within Data Space : linked.opendata.cz associated with source document(s)

Attributes	Values
rdf:type	skos:Concept http://linked.opendata.cz/ontology/domain/vavai/Vysledek
rdfs:seeAlso	http://mme2014.upol.cz/downloads/MME_2014_Proceedings.pdf
Description	Agent-based computational papers on viral marketing have been so far focused on the study of the word-of-mouth knowledge diffusion that merges the decisions to adopt a product and to share information about it. This approach is not suitable for the analysis of the viral video sharing because it is shared with no regard whether the sender has adopted the advertised product or not. This paper presents a more realistic model of viral video diffusion in which every agent that viewed the video shares it once with a random subset of her neighbors. The optimal seeding strategy is then searched with genetic algorithms. The seeding strategy found by the genetic algorithm includes into the initial seed the agents with most connections and lowest clustering ratios; some agents are also selected randomly. However, this complex seeding strategy does not perform significantly better than a simple strategy of selecting agents with many connections. Agent-based computational papers on viral marketing have been so far focused on the study of the word-of-mouth knowledge diffusion that merges the decisions to adopt a product and to share information about it. This approach is not suitable for the analysis of the viral video sharing because it is shared with no regard whether the sender has adopted the advertised product or not. This paper presents a more realistic model of viral video diffusion in which every agent that viewed the video shares it once with a random subset of her neighbors. The optimal seeding strategy is then searched with genetic algorithms. The seeding strategy found by the genetic algorithm includes into the initial seed the agents with most connections and lowest clustering ratios; some agents are also selected randomly. However, this complex seeding strategy does not perform significantly better than a simple strategy of selecting agents with many connections. (en)
Title	Search for the optimal strategy to spread a viral video: An agent-based model optimized with genetic algorithms Search for the optimal strategy to spread a viral video: An agent-based model optimized with genetic algorithms (en)
skos:prefLabel	Search for the optimal strategy to spread a viral video: An agent-based model optimized with genetic algorithms Search for the optimal strategy to spread a viral video: An agent-based model optimized with genetic algorithms (en)
skos:notation	RIV/00216224:14560/14:00076460!RIV15-MSM-14560___
http://linked.open...avai/riv/aktivita	S
http://linked.open...avai/riv/aktivity	S
http://linked.open...vai/riv/dodaniDat	2015
http://linked.open...aciTvurceVysledku	Kvasnička, Michal
http://linked.open.../riv/druhVysledku	D - Článek ve sborníku
http://linked.open...iv/duvernostUdaju	S - Úplné a pravdivé údaje nepodléhající ochraně podle zvláštních právních předpisů
http://linked.open...titaPredkladatele	Masarykova univerzita / Ekonomicko-správní fakulta
http://linked.open...dnocenehoVysledku	44069
http://linked.open...ai/riv/idVysledku	RIV/00216224:14560/14:00076460
http://linked.open...riv/jazykVysledku	eng - angličtina
http://linked.open.../riv/klicovaSlova	viral video; viral marketing; social network; agent-based model; genetic algorithm (en)
http://linked.open.../riv/klicoveSlovo	agent-based model viral video genetic algorithm social network viral marketing
http://linked.open...ontrolniKodProRIV	[A0FD50EEB143]
http://linked.open...v/mistoKonaniAkce	Olomouc
http://linked.open...i/riv/mistoVydani	Olomouc
http://linked.open...i/riv/nazevZdroje	32nd International Conference Mathematical Methods in Eocnomics Conference Proceedings
http://linked.open...in/vavai/riv/obor	AH
http://linked.open...ichTvurcuVysledku	1 (xsd:int)
http://linked.open...cetTvurcuVysledku	1 (xsd:int)
http://linked.open...UplatneniVysledku	2014
http://linked.open...iv/tvurceVysledku	Kvasnička, Michal
http://linked.open...vavai/riv/typAkce	EUR - Evropská
http://linked.open.../riv/zahajeniAkce	2014-01-01 (xsd:date)
number of pages	6 (xsd:int)
http://purl.org/ne...btex#hasPublisher	Univerzita Palackého v Olomouci
https://schema.org/isbn	9788024442099
http://localhost/t...ganizacniJednotka	14560

Faceted Search & Find service v1.16.118 as of Jun 21 2024

Alternative Linked Data Documents: ODE Content Formats:

RDF

ODATA

Microdata

About

OpenLink Virtuoso version 07.20.3240 as of Jun 21 2024, on Linux (x86_64-pc-linux-gnu), Single-Server Edition (126 GB total memory, 48 GB memory in use)
Data on this page belongs to its respective rights holders.
Virtuoso Faceted Browser Copyright © 2009-2024 OpenLink Software