About: The level of marketing relationship implementation in case of local authorities in the Czech Republic, Poland and Slovakia. Attitudes to individual types of stakeholders.     Goto   Sponge   NotDistinct   Permalink

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Description
  • The chapter presents the part of the results of the international comparative research into relationship marketing in local authorities of three countries - the Czech Republic, Poland and Slovakia.
  • The chapter presents the part of the results of the international comparative research into relationship marketing in local authorities of three countries - the Czech Republic, Poland and Slovakia. (en)
Title
  • The level of marketing relationship implementation in case of local authorities in the Czech Republic, Poland and Slovakia. Attitudes to individual types of stakeholders.
  • The level of marketing relationship implementation in case of local authorities in the Czech Republic, Poland and Slovakia. Attitudes to individual types of stakeholders. (en)
skos:prefLabel
  • The level of marketing relationship implementation in case of local authorities in the Czech Republic, Poland and Slovakia. Attitudes to individual types of stakeholders.
  • The level of marketing relationship implementation in case of local authorities in the Czech Republic, Poland and Slovakia. Attitudes to individual types of stakeholders. (en)
skos:notation
  • RIV/00216224:14560/09:00035747!RIV10-MSM-14560___
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  • 323664
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  • RIV/00216224:14560/09:00035747
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  • Relationship marketing; local authorities (en)
http://linked.open.../riv/klicoveSlovo
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  • [18E77DED867D]
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  • Katowice
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  • sv. 1
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  • Lukášová, R., Bajdak, A. (eds.): Relationship marketing in micro and small enterprises and local authorities - international comparison
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  • Lukášová, Růžena
number of pages
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  • The Karol Adamiecki University of Economics in Katowice
https://schema.org/isbn
  • 978-83-7246-443-9
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  • 14560
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