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  • Construction and engineering industry in Europe has been heavily affected by recent economic conditions and debt crises on national levels. Taking advantage of national export credit and guarantee programs can result in significant competitive advantage in company’s expansion to developing markets worldwide. This paper presents unique strategic concept of the two market pioneers of engineering sector in the Czech Republic when penetrating developing market of Russian Federation. Despite the economic conditions these companies report increasing turnover and profitability, while their competitors suffer from lack of jobs. The markets of Eastern Europe and Asia are specific with neglected infrastructure and thus represent a huge potential for such experienced firms possessing necessary exporting know-how and technologies. In order to withstand the pressure resulting from increasing market competition, exporting firms are forced to come out with tailor made solutions and high level of value added. Delivering project construction together with secured project financing proved to be the key success factor in developing markets which enabled these firms to succeed in highly competitive international bids. This paper identifies and introduces the key success drivers necessary for successful execution of export financing concept. Author continues his research in the field of competitive strategy with focus on project alliances and project financing at international engineering sector. Our ambition is to work out best practice model of leading engineering firms with utilization of national export credit and guarantee program as a strategic alternative for foreign market entry and provide a route map for other market players. As a research methodology case study method was selected.
  • Construction and engineering industry in Europe has been heavily affected by recent economic conditions and debt crises on national levels. Taking advantage of national export credit and guarantee programs can result in significant competitive advantage in company’s expansion to developing markets worldwide. This paper presents unique strategic concept of the two market pioneers of engineering sector in the Czech Republic when penetrating developing market of Russian Federation. Despite the economic conditions these companies report increasing turnover and profitability, while their competitors suffer from lack of jobs. The markets of Eastern Europe and Asia are specific with neglected infrastructure and thus represent a huge potential for such experienced firms possessing necessary exporting know-how and technologies. In order to withstand the pressure resulting from increasing market competition, exporting firms are forced to come out with tailor made solutions and high level of value added. Delivering project construction together with secured project financing proved to be the key success factor in developing markets which enabled these firms to succeed in highly competitive international bids. This paper identifies and introduces the key success drivers necessary for successful execution of export financing concept. Author continues his research in the field of competitive strategy with focus on project alliances and project financing at international engineering sector. Our ambition is to work out best practice model of leading engineering firms with utilization of national export credit and guarantee program as a strategic alternative for foreign market entry and provide a route map for other market players. As a research methodology case study method was selected. (en)
Title
  • Case study: Export financing as a key driver in International expansion for engineering firms
  • Case study: Export financing as a key driver in International expansion for engineering firms (en)
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  • Case study: Export financing as a key driver in International expansion for engineering firms
  • Case study: Export financing as a key driver in International expansion for engineering firms (en)
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  • RIV/68407700:21110/13:00207427!RIV15-MSM-21110___
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
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http://linked.open...aciTvurceVysledku
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  • 64345
http://linked.open...ai/riv/idVysledku
  • RIV/68407700:21110/13:00207427
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • export financing; strategy; competetive advantage (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...odStatuVydavatele
  • US - Spojené státy americké
http://linked.open...ontrolniKodProRIV
  • [69090BEFDA3D]
http://linked.open...i/riv/nazevZdroje
  • The Journal of American Business Review, Cambridge
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...v/svazekPeriodika
  • 1
http://linked.open...iv/tvurceVysledku
  • Tomek, Aleš
  • Pícha, Jan
issn
  • 2167-0803
number of pages
http://localhost/t...ganizacniJednotka
  • 21110
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