About: Usage of cluster analysis in consumer behavior research     Goto   Sponge   Distinct   Permalink

An Entity of Type : http://linked.opendata.cz/ontology/domain/vavai/Vysledek, within Data Space : linked.opendata.cz associated with source document(s)

AttributesValues
rdf:type
Description
  • This article discusses a case study that deals with the application of clustering methods in data mining research in consumer behavior in the food market. The data obtained questionnaire survey of the Institute of Marketing and Trade of Faculty of Business and Economics of Mendel University in Brno are applied to different types of cluster analysis algorithms to find market segments. The aim of this study is to identify the possibilities of these methods in the issues and describe their suitability or unsuitability for solving such problems.
  • This article discusses a case study that deals with the application of clustering methods in data mining research in consumer behavior in the food market. The data obtained questionnaire survey of the Institute of Marketing and Trade of Faculty of Business and Economics of Mendel University in Brno are applied to different types of cluster analysis algorithms to find market segments. The aim of this study is to identify the possibilities of these methods in the issues and describe their suitability or unsuitability for solving such problems. (en)
Title
  • Usage of cluster analysis in consumer behavior research
  • Usage of cluster analysis in consumer behavior research (en)
skos:prefLabel
  • Usage of cluster analysis in consumer behavior research
  • Usage of cluster analysis in consumer behavior research (en)
skos:notation
  • RIV/62156489:43110/12:00190214!RIV14-MSM-43110___
http://linked.open...avai/riv/aktivita
http://linked.open...avai/riv/aktivity
  • Z(MSM6215648904)
http://linked.open...vai/riv/dodaniDat
http://linked.open...aciTvurceVysledku
http://linked.open.../riv/druhVysledku
http://linked.open...iv/duvernostUdaju
http://linked.open...titaPredkladatele
http://linked.open...dnocenehoVysledku
  • 176270
http://linked.open...ai/riv/idVysledku
  • RIV/62156489:43110/12:00190214
http://linked.open...riv/jazykVysledku
http://linked.open.../riv/klicovaSlova
  • Cluster analysis; Application of methods of knowledge; Data processing; discovery in marketing; Consumer behavior; Data mining; Marketing Research (en)
http://linked.open.../riv/klicoveSlovo
http://linked.open...ontrolniKodProRIV
  • [72F767C779EB]
http://linked.open...v/mistoKonaniAkce
  • Istanbul, Turkey
http://linked.open...i/riv/mistoVydani
  • Istanbul, Turkey
http://linked.open...i/riv/nazevZdroje
  • Proceedings of the 12th WSEAS International Conference on APPLIED INFORMATICS AND COMMUNICATIONS (AIC '12)
http://linked.open...in/vavai/riv/obor
http://linked.open...ichTvurcuVysledku
http://linked.open...cetTvurcuVysledku
http://linked.open...UplatneniVysledku
http://linked.open...iv/tvurceVysledku
  • Motyčka, Arnošt
  • Turčínek, Pavel
  • Šťastný, Jiří
http://linked.open...vavai/riv/typAkce
http://linked.open.../riv/zahajeniAkce
http://linked.open...n/vavai/riv/zamer
number of pages
http://purl.org/ne...btex#hasPublisher
  • WSEAS Press
https://schema.org/isbn
  • 978-1-61804-113-5
http://localhost/t...ganizacniJednotka
  • 43110
Faceted Search & Find service v1.16.118 as of Jun 21 2024


Alternative Linked Data Documents: ODE     Content Formats:   [cxml] [csv]     RDF   [text] [turtle] [ld+json] [rdf+json] [rdf+xml]     ODATA   [atom+xml] [odata+json]     Microdata   [microdata+json] [html]    About   
This material is Open Knowledge   W3C Semantic Web Technology [RDF Data] Valid XHTML + RDFa
OpenLink Virtuoso version 07.20.3240 as of Jun 21 2024, on Linux (x86_64-pc-linux-gnu), Single-Server Edition (126 GB total memory, 106 GB memory in use)
Data on this page belongs to its respective rights holders.
Virtuoso Faceted Browser Copyright © 2009-2024 OpenLink Software